Archives for March 2011 | Education Marketing | Google Analytics | SEO | Higher Education Marketing
Higher Education Marketing

Registration Discount for the SEMM Forum

March 30, 2011


The third annual Strategic Enrolment Marketing and Management Forum (SEMM Forum) is just around the corner, and Higher Education Marketing is proud to offer newsletter...read_more

The third annual Strategic Enrolment Marketing and Management Forum (SEMM Forum) is just around the corner, and Higher Education Marketing is proud to offer newsletter members a registration discount. To...read_more

CATEGORIES: Newsletter




Higher Education Marketing at the Strategic Enrolment Marketing and Management Forum

March 29, 2011


The third annual Strategic Enrolment Marketing and Management Forum (SEMM Forum) is just around the corner, and Higher Education Marketing is proud to offer newsletter...read_more

The third annual Strategic Enrolment Marketing and Management Forum (SEMM Forum) is just around the corner, and Higher Education Marketing is proud to offer newsletter members a registration discount. To...read_more

CATEGORIES: Newsletter




The Benefit to Linking Google Products

March 25, 2011


As we have highlighted in this newsletter, Higher Education Marketing utilizes many Google products to maximize schools’ position on search engine results pages and to...read_more

As we have highlighted in this newsletter, Higher Education Marketing utilizes many Google products to maximize schools’ position on search engine results pages and to improve their ROI. This does not...read_more

CATEGORIES: Blog, Education Marketing, SEO

Tags:




The Wonderful World of Google Products


Higher Education Marketing is an officially certified Google Adwords partner. Founder Phillippe Taza, meanwhile, is personally certified to work with Google Analytics and Google Adwords....read_more

Higher Education Marketing is an officially certified Google Adwords partner. Founder Phillippe Taza, meanwhile, is personally certified to work with Google Analytics and Google Adwords. This, however, is only part...read_more

CATEGORIES: Blog, News

Tags:




Yahoo Launches Search Direct

March 23, 2011


Yahoo is hoping to take a bite out of Google Instante with the launch of a new product: ‘Search Direct’. On the surface, this isn't...read_more

Yahoo is hoping to take a bite out of Google Instante with the launch of a new product: ‘Search Direct’. On the surface, this isn't much different from what Google...read_more

CATEGORIES: Blog, News, SEO

Tags:




Keyword Advertising Lives on in BC

March 21, 2011


The Supreme Court in British Columbia has refused to grant an injunction sought by the province's Private-Career Training Institutions Agency (PCTIA) to stop Vancouver Career...read_more

The Supreme Court in British Columbia has refused to grant an injunction sought by the province's Private-Career Training Institutions Agency (PCTIA) to stop Vancouver Career College, CDI College, and Vancouver...read_more

CATEGORIES: Blog, Pay per Click

Tags:




Canadians Love the Internet

March 16, 2011


We have spent a lot of time on the Higher Education Marketing website explaining how important it is for your school to maximize its Web...read_more

We have spent a lot of time on the Higher Education Marketing website explaining how important it is for your school to maximize its Web presence and online marketing strategies....read_more

CATEGORIES: Analytics, Blog

Tags:




ROI Goal Setting

March 10, 2011


In the latest Higher Education Marketing Newsletter, we went over the basics of improving your school's Return on Investment (ROI). In that edition we touched on...read_more

In the latest Higher Education Marketing Newsletter, we went over the basics of improving your school's Return on Investment (ROI). In that edition we touched on the importance of goal setting...read_more

CATEGORIES: Analytics, Blog, Conversion Optimization

Tags: ,




The SEO Rapper Battles the PPC MC

March 2, 2011


A little while ago we brought you the lyrical genius of the SEO Rapper tackling page rank. It seems that video sparked a bit of...read_more

A little while ago we brought you the lyrical genius of the SEO Rapper tackling page rank. It seems that video sparked a bit of a rivalry, as a new...read_more

CATEGORIES: Blog, Pay per Click, SEO

Tags:




Higher Education Marketing ROI Primer


One thing we have mentioned often on the Higher Education Marketing site is Return on Investment, or ROI. As we’ve said in the past, increasing...read_more

One thing we have mentioned often on the Higher Education Marketing site is Return on Investment, or ROI. As we’ve said in the past, increasing your ROI is one of...read_more

CATEGORIES: Analytics, Blog, Conversion Optimization

Tags: ,