An Intro to Mobile Geo-fencing for Higher Ed Marketers
Date posted: June 29, 2015
Reading Time: 4 minutes Targeting of mobile device users by higher ed marketer’s continues to increase as the base of smart phones in the...
PPC for Student Lead Generation: Search vs. Display?
Date posted: June 17, 2015
Reading Time: 6 minutes Managing Pay-Per-Click advertising requires a lot of knowledge and expertise that is not necessarily native within the in-house skill sets...
5 Brand-Building Videos Your School’s Website is Probably Missing
Date posted: June 12, 2015
Reading Time: 7 minutes Education institutions of all kinds need visuals on their website to offer prospective parents and students a window into their...
7 Tips To Make You a Top Dog in Mobile Lead Generation For Higher Ed
Date posted: June 10, 2015
Reading Time: 4 minutes Mobile is increasingly where your target prospective students spend their time. Current statistics indicate that in the US mobile devices...
New Research Shows Why LinkedIn is Hot for Millennial Recruitment
Date posted: June 5, 2015
Reading Time: 7 minutes Millennials are the primary target audience of many colleges and universities. But who exactly ARE millennials? Opinions vary widely on...