Certified Digital Analyst, Philippe Taza founded and created Higher Education Marketing to provide Internet marketing solutions for schools, universities, and community colleges. In all, he has been working in the education market since 2001, specializing in Google Analytics, Education Lead Generation, Search Engine Optimization (SEO) for Schools, and Pay Per Click Marketing, among many other education marketing tactics and tools.
“HEM is guided by its mission to increase the ROI for colleges and universities through analytics-driven marketing solutions.”
I'm a digital marketer and blogger, with my fingers into everything higher ed!
Business Development Consultant
I’m passionate about developing content solutions that exceed clients’ expectations while fearlessly resisting the ordinary.
Believing a website must come with solid content, I build robust foundations with scalability/maintainability in mind.
I’m passionate about driving high quality organic and Paid Traffic, web conversion and ROI.
Passionate about marketing, I manage social media initiatives for HEM clients while keeping up to date on the latest higher ed trends.
Social Media Manager
I conceptualize & design visual marketing solutions such as websites, landing pages, microsites & print ads.
With a passion for words and ideas, I write, edit and help manage our clients' content strategies.
I'm a content writer, keyword fanatic, and lover of all things literature.
I'm an SEM / PCC expert whose greatest reward is our clients’ success!
As an SEM Specialist, helping clients achieve their SEO and PPC goals are two things I strive for.
I strive to create content that tells a good story and engages the audience in new and fascinating ways.
I turn my passion for words into fresh new content!
Inspired by the latest trends and interests, I reach out to our audience through social media platforms and blog posts.
Social Media Assistant & Content Writer
I'm a content writer, creative thinker, and genuinely cheerful person.
I work to provide unique and original content to help our clients reach their target audiences.
I love crafting dynamic and user-friendly pages and have always enjoyed working with the web.
Maria Monica Llamera
The Web is my passion and my world can be summed up in 3D: Design, Develop and Deploy. I'm very keen about professional challenges.
With a combined passion for marketing and technology, I use social media to creatively communicate with the target audience of our clients.
Social Media Coordinator
Delivering rich and captivating content for a diverse client base with a flair for inspiring customer action.
Also a big fan of Bianchi bikes, author Jean Baudrillard, basketball at the YMCA and espresso crema.
Leadership & expertise
Successful digital marketing involves compelling content, user-friendly design, information architecture, and web strategies. To achieve this, we have a talented in-house team that is able to combine digital marketing and technology expertise with a burst of creativity for every single project.
As we build strategies, we also build relationships. We sit with our clients, we listen, and then we come up with a plan that is perfect for them. Our team is hard at work to ensure that each of our clients receives a customized and agile solution that meets their distinct needs and objectives.
Value & Quality
The reason why our clients consistently see an increase in ROI and lead generation is because we follow one important principle: Never sacrifice quality. We are known for providing effective solutions and timely results without ever undermining the quality of anything that leaves our cyber doors.