Everyone wants their site to look good, to be engaging and interactive, and most importantly, to garner loyal visitors and...

Google Adwords has announced the launch of the Auction insights report. This new feature will help empower your college marketing department to make...

It’s Commencement time! It’s an exhilarating moment for graduates as they are closing a chapter of their life and are...

Higher Education Marketing presented a webinar on May 17, 2012 discussing online lead generation for higher education. The webinar covered...

As you may have heard, Facebook is selling roughly 25% of its shares at $38 per share. This values the...

Big data analytics involves examining huge amounts of data from a variety of different sources, including Web server logs and...

Social media is changing the game in terms of colleges’ and universities’ visibility and recruiting efforts. Thanks to platforms like...

Good marketing is all about segmentation. If you truly understand your market and communicate effectively with them you will be...

Career Opportunity at Mohawk College Source image: www.mohawkcollege.ca Our friends at Mohawk College in Hamilton are looking to add to...

With Google focused on integrating Google+ with other services, and Facebook switching over to the much more archival Timeline, there...