Responsive Web Design (RWD) continues to get lots of attention in the higher ed market as an optimal solution for...

It turns out that mobile can be a great platform for generating student leads for higher ed student recruitment. In...

Digital marketing has grown rapidly over the last couple of years but measurability has led marketers to question the efficiency...

When we begin working with a college or university on their online marketing we usually start our process with a...

The world Internet giant, Google, has recently announced the closing down of Google Reader, its Web-based aggregator, on July 1st,...

It’s clear that meaningful and relevant content is integral to enhancing web presence and overall user experience. Part of any...

Much to the shock of users around the world, Google recently announced that as of July 1, 2013, it is...

Videos are some of the trickiest marketing assets for colleges to produce. They require a lot of preparation and are...