Reading Time: < 1 minute On Tuesday, March 11, at the 10th Annual OmniUpdate Users Conference in Los Angeles, HEM will co-present with Berenice Cocciolillo,...

4 Ways to Widen Your Recruitment Funnel

Date posted: February 26, 2014

Reading Time: 3 minutes Higher ed marketers do a lot of different things to keep their higher ed institutions in business but at the...

Reading Time: 5 minutes The overwhelming quantity of data that the internet has made available at our fingertips has had an interesting effect on...

Reading Time: 5 minutes On Feb 5, 2014, Google’s Education team hosted a Google Hangout that gave their 2013 Q4 report on the state...

Recruiting Russian Students

Date posted: February 18, 2014

Reading Time: 6 minutes With the world’s attention focused on the Sochi Winter Games this month, it is an appropriate occasion to consider the...

Reading Time: 6 minutes As more aspects of society move exclusively online, many organizations are discovering that instead of buying media coverage, they can...

Reading Time: 3 minutes Higher ed websites have complicated architectures designed to organize and optimize information about lots of different topics for lots of...

Reading Time: 5 minutes This post is focused on how to create more effective lead generation forms. Lead generation forms appear on custom landing...

Reading Time: 6 minutes As Facebook celebrates its tenth anniversary this week, it’s worth looking back at how far it has come and what...