Inbound Marketing: the Fine Art of Being Found by and Engaging with Prospective Students
Date posted: October 27, 2014
Reading Time: 3 minutes Image Source The definition of inbound marketing continues to be a bit of a moving target these days, with ongoing debate...
Improve your International Student Recruitment with a Digital Marketing Assessment: Free Webinar from HEM
Date posted: October 15, 2014
Reading Time: 2 minutes As international student mobility continues to increase exponentially, there is great opportunity for higher education institutions to expand their enrollment...
LinkedIn Introduces New Tools for Students Choosing Universities
Date posted: October 9, 2014
Reading Time: 7 minutes Choosing which college or university to attend is one of the most important decisions a young person has to make,...
What Exactly is “Native Advertising” and Why Should Higher Ed Marketers Care?
Date posted: October 7, 2014
Reading Time: 4 minutes College and university marketers are working hard to master content marketing and reap the benefits of increased visitor traffic, increased...