Anatomy of a Higher Ed Testimonial

Date posted: April 29, 2015

Reading Time: 5 minutes Testimonials are social proof of the quality, merits and value of your programs and institution. These days they can take...

Reading Time: 8 minutes What is Pay-per-Click? You might know it as paid search, Google Adwords or Bing Ads. PPC is a very efficient...

Reading Time: 6 minutes Email is probably the most commonly used digital marketing tactic of higher ed marketers.  At its simplest it is a...

Reading Time: 9 minutes Twitter reports that it now has 288 million monthly active users who send 500 million tweets a day.  According to...