01/2017 Posts

Your Guide to the Changing World of Digital Student Recruitment! We’re very excited to announce that the fifth edition of HEM’s annual eBook is now available...

Your Guide to the Changing World of Digital Student Recruitment! We’re very excited to announce that the fifth edition of HEM’s annual eBook is now available to download. This useful free...

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, International Recruitment, Pay per Click, SEO, Social Media Marketing, Web Design and Development

Tags: digital student recruitment, digtial marketing for schools, Higher Education Marketing, international student recruitment, student recruitment

Believe it or not, a wide-reaching student recruitment strategy can have its downsides. Dealing with student inquiries from multiple channels, regions, and languages can quickly...

Believe it or not, a wide-reaching student recruitment strategy can have its downsides. Dealing with student inquiries from multiple channels, regions, and languages can quickly become overwhelming for recruitment and...

CATEGORIES: Blog, Content Development, Conversion Optimization, Education Lead Generation, Education Marketing, Social Media Marketing

Tags: CRM for higher education, CRM for student recruitment, education lead generation, Education lead management, Education lead nurturing

Over the past few years, there has been a fundamental shift in how we use social media - a trend most evident in the online...

Over the past few years, there has been a fundamental shift in how we use social media - a trend most evident in the online behaviour of today's hyper-connected students....

CATEGORIES: Blog, International Recruitment, Mobile Marketing, Social Media Marketing

Tags: Higher Education Marketing, international student recruitment, school CRM, whatsapp for schools

Pay-Per-Click (PPC) advertising campaigns are often one of the most vital ingredients of a successful student recruitment strategy. PPC initiatives can help your school improve...

Pay-Per-Click (PPC) advertising campaigns are often one of the most vital ingredients of a successful student recruitment strategy. PPC initiatives can help your school improve its reach in crucial regions...

CATEGORIES: Blog, Education Lead Generation, International Recruitment, Pay per Click, SEO, Social Media Marketing

Tags: higher education paid advertising, PPC for international student recruitment, PPC for student recruitment

Worldwide student mobility has seen steady growth over the past several years and shows no signs of slowing down any time soon - in fact,...

Worldwide student mobility has seen steady growth over the past several years and shows no signs of slowing down any time soon - in fact, the OECD estimates the total...

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment

Tags: Google Analytics, Higher Education Marketing, international student recruitment, ppc for international recruitment, recruiting international students

For colleges and universities struggling to meet enrolment goals, the rise in international student mobility couldn't have come at a better time. In response to...

For colleges and universities struggling to meet enrolment goals, the rise in international student mobility couldn't have come at a better time. In response to pressures due to shifting demographics,...

CATEGORIES: Blog, International Recruitment

Tags: Chinese digital marketing, Higher Education Marketing, social media marketing in China