HEM’s Brand New eBook: Digital Marketing Solutions for Education Institutions is Available Now!
Date posted: January 30, 2017
Reading Time: 2 minutes Your Guide to the Changing World of Digital Student Recruitment! We’re very excited to announce that the fifth edition of...
The Growing Importance of CRM for Student Recruitment
Date posted: January 25, 2017
Reading Time: 9 minutes Believe it or not, a wide-reaching student recruitment strategy can have its downsides. Dealing with student inquiries from multiple channels,...
How Instant Messaging and Chatbots are Transforming Student Recruitment for the Hyper-Connected Generation
Date posted: January 18, 2017
Reading Time: 10 minutes Over the past few years, there has been a fundamental shift in how we use social media – a trend...
How Instant Messaging and the WhatsApp Bot for Education are Transforming Student Recruitment for the Hyper-Connected Generation
Date posted: January 18, 2017
Reading Time: 11 minutes Over the past few years, there has been a fundamental shift in how we use social media marketing for educational...
Choosing the Right PPC Channels for Your Higher Education Paid Advertising Campaigns
Date posted: January 11, 2017
Reading Time: 10 minutes Pay-Per-Click (PPC) advertising campaigns are often one of the most vital ingredients of a successful student recruitment strategy. PPC initiatives...
Developing Sustainable Student Recruitment Strategies in China
Date posted: January 4, 2017
Reading Time: 13 minutes For colleges and universities struggling to meet enrolment goals, the rise in international student mobility couldn’t have come at a...