03/2017 Posts

While growth rates of overall international student admissions have been slowing over the past few years from most top source countries, a notable exception has...

While growth rates of overall international student admissions have been slowing over the past few years from most top source countries, a notable exception has been India. Although often overshadowed...

CATEGORIES: Blog, International Recruitment

Tags: analytics for schools, higher education inbound marketing, international student recruitment, student recruitment

At this point, it almost feels like Facebook has been around forever. Since its launch just over 13 years ago, the social media site has...

At this point, it almost feels like Facebook has been around forever. Since its launch just over 13 years ago, the social media site has become  ingrained in the very...

CATEGORIES: Analytics, Blog, Education Lead Generation, Education Marketing, Mobile Marketing, SEO, Social Media Marketing

Tags: higher education social media marketing, international student recruitment, Social Media marketing for schools

While most education marketing is understandably focused on prospective students, savvy schools recognize the important role that parents have in the decision making process. This...

While most education marketing is understandably focused on prospective students, savvy schools recognize the important role that parents have in the decision making process. This influence becomes more pronounced the...

CATEGORIES: Blog, Inbound marketing, International Recruitment, Social Media Marketing

Tags: CRM technology for schools, Higher Education Marketing, international student recruitment, student recruitment strategies for China

You may have read recently that HEM’s hometown of Montreal was named the world’s best student city in QS Digital Solutions’ annual rankings for 2017....

You may have read recently that HEM’s hometown of Montreal was named the world’s best student city in QS Digital Solutions’ annual rankings for 2017. For those of us who...

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, International Recruitment, Online Student Recruitment, Social Media Marketing

Tags: brand position in higher education, generate more student inquiries, higher education content strategy, Higher Education Marketing, international student recruitment, online student recruitment

For many students, choosing a college or university to attend is associated with joining an illustrious tradition of successful graduates who have leveraged their learning...

For many students, choosing a college or university to attend is associated with joining an illustrious tradition of successful graduates who have leveraged their learning to achieve their dreams. A...

CATEGORIES: Blog, Branding and Web Design, Content Development, Inbound marketing, Social Media Marketing

Tags: Higher Education Marketing, international student recruitment, social media marketing