4 Ways ‘Stories’ are Transforming Social Media in Higher Education
Date posted: June 28, 2017
Is your school using social media stories to engage with prospective students? A fun and unique format that combines text,...
5 Steps to More Unique & Impactful School Branding
Date posted: June 23, 2017
What is a brand? “Brand is the promise, the big idea, the expectations that reside in each customer’s mind about...
Tactics for International Student Recruitment in China: Getting Results from Chinese Search Engines
Date posted: June 21, 2017
Getting to grips with Chinese digital marketing can be a challenge for schools. Since a number of globally popular internet...
Developing Effective Recruitment Strategies for Mature Students
Date posted: June 14, 2017
Is your student base getting older? Traditionally, mature students have always been considered to be something of a niche market...
Higher Education Content Strategy Ideas: Creating Inspiring Interviews
Date posted: June 7, 2017
Are you struggling to find engaging topics and unique ideas for your school’s content marketing efforts? Sourcing original content that...