07/2017 Posts

Throughout the year, your school’s marketing needs will shift and change. At some point, you may find yourself needing to promote a certain program more...

Throughout the year, your school’s marketing needs will shift and change. At some point, you may find yourself needing to promote a certain program more than others. Whether you need...

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Social Media Marketing

Tags: higher ed strategy, Higher Education Marketing, Marketing strategies for student recruitment, Marketing strategy for student recruitment, online student recruitment, Strategic marketing for student recruitment

Launched in 2009, microblogging site Sina Weibo has long been an important channel for student recruitment in China. Historically one of the most welcoming Chinese...

Launched in 2009, microblogging site Sina Weibo has long been an important channel for student recruitment in China. Historically one of the most welcoming Chinese sites when it comes to...

CATEGORIES: Blog, Education Lead Generation, Education Marketing, International Recruitment, Mobile Marketing, Social Media Marketing

Tags: Chinese digital marketing, education lead generation in China, International Student recruitment in China, recruit students in China, social media marketing in China, student recruitment in China

While plenty of schools are using Snapchat as part of their organic social media strategy, not many are running paid ads on the platform. Because...

While plenty of schools are using Snapchat as part of their organic social media strategy, not many are running paid ads on the platform. Because advertising on Snapchat has always...

CATEGORIES: Blog, Education Marketing, Mobile Marketing, Online Student Recruitment, Pay per Click, Social Media Marketing

Tags: Snapchat, Social ads for recruiting students, Social media ads for recruiting students, Social media advertising for recruiting students, Social Media marketing for schools

Running a summer camp for children at your language school can be an excellent idea. It’s a great way to utilise classroom space that would...

Running a summer camp for children at your language school can be an excellent idea. It’s a great way to utilise classroom space that would otherwise go unused, can help...

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, Online Student Recruitment, Social Media Marketing

Tags: How to promote a language school, language school marketing, language school student recruitment, Promoting a language school