Archives for November 2018 | Education Marketing | Google Analytics | SEO | Higher Education Marketing
Higher Education Marketing

HEM is Hosting a FREE Webinar for Language Schools Next Week!

November 30, 2018


We’re excited to announce that we will be presenting a free webinar on Thursday December 6 at 11:30 am EST, entitled How HEM’s CRM &...read_more

We’re excited to announce that we will be presenting a free webinar on Thursday December 6 at 11:30 am EST, entitled How HEM’s CRM & Marketing Automation Can Help Language...read_more

CATEGORIES: Blog, Conversion Optimization, CRM, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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Recruiting International Students in Different Markets: How to Adjust Your Strategy

November 28, 2018


International students

Diversity can be very important to your international student recruitment initiatives. Attracting prospects from a range of different countries and regions prevents your school from...read_more

Diversity can be very important to your international student recruitment initiatives. Attracting prospects from a range of different countries and regions prevents your school from becoming overly dependent on a...read_more

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, Online Student Recruitment, Social Media Marketing, Web Design and Development

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Facebook Marketing for Schools: 6 Ways to Revamp Your Strategy

November 21, 2018


Facebook for colleges

When Mark Zuckerberg first launched Facebook in 2004, the digital world looked very different. Less than 2% of people worldwide owned smartphones, social networking was...read_more

When Mark Zuckerberg first launched Facebook in 2004, the digital world looked very different. Less than 2% of people worldwide owned smartphones, social networking was still considered a new phenomenon,...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, Social Media Marketing

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Metrics to Measure the Success of Your Education Content Marketing Strategy

November 14, 2018


Content higher ed

How can you tell if your student recruitment content is effective? While the ROI of some elements of the digital marketing mix – like paid...read_more

How can you tell if your student recruitment content is effective? While the ROI of some elements of the digital marketing mix – like paid advertising – can be easily...read_more

CATEGORIES: Blog, Content Development, Conversion Optimization, Education Lead Generation, Education Marketing, Inbound marketing, Online Student Recruitment, SEO

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The Future of Digital Student Recruitment in China

November 7, 2018


digital marketing in China

If you are working in the education sector, you will be well aware of the importance of China. Long established as the world’s largest market...read_more

If you are working in the education sector, you will be well aware of the importance of China. Long established as the world’s largest market for international recruitment, the country...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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HEM Presents Essential Digital Marketing Strategies for Student Recruitment at ICEF Berlin

November 2, 2018


higher education marketing ICEF

This Sunday, Higher Education Marketing CEO Philippe Taza will be presenting a special session at the ICEF Berlin Workshop in Germany, entitled Essential Digital Marketing...read_more

This Sunday, Higher Education Marketing CEO Philippe Taza will be presenting a special session at the ICEF Berlin Workshop in Germany, entitled Essential Digital Marketing Strategies for Student Recruitment.Taking place...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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