International Recruitment | Education Marketing | Google Analytics | SEO | Higher Education Marketing - Page 11
Higher Education Marketing

3 Steps to Lead Nurturing for Increased Enrollment

November 19, 2013


Prospective students pondering their post-secondary options have a very difficult decision to make. Initial impressions are critical and can make all the difference when choosing between a short list of...read_more

Prospective students pondering their post-secondary options have a very difficult decision to make. Initial impressions are critical and can make all the difference when choosing between a short list of...read_more

CATEGORIES: Blog, Conversion Optimization, Education Lead Generation, International Recruitment

Tags: , , ,


Consistent Website Experiences with Intuitive Navigation

November 12, 2013


A college or university's website is of principal strategic importance for engaging with a multitude of demanding audiences in an ever more competitive environment. Clear and compelling communications are a...read_more

A college or university's website is of principal strategic importance for engaging with a multitude of demanding audiences in an ever more competitive environment. Clear and compelling communications are a...read_more

CATEGORIES: Analytics, Blog, Branding and Web Design, Content Development, Conversion Optimization, Education Lead Generation, International Recruitment, Mobile Marketing, Web Design and Development

Tags: , , ,


India Increasingly Important for Student Recruitment

November 5, 2013


In the increasingly competitive landscape of international student recruitment, India represents significant potential. After China, India is the largest source country for international students but it could become the fastest...read_more

In the increasingly competitive landscape of international student recruitment, India represents significant potential. After China, India is the largest source country for international students but it could become the fastest...read_more

CATEGORIES: Blog, Branding and Web Design, Content Development, Conversion Optimization, Education Lead Generation, International Recruitment, Pay per Click, Social Media Marketing, Web Design and Development

Tags: , , ,


Webcasting Opportunities Virtually Unlimited

October 11, 2013


Colleges and universities worldwide have an ever increasing array of technological tools at their disposal, which can be perceived as both opportunity and risk. The liberation of information has undoubtedly...read_more

Colleges and universities worldwide have an ever increasing array of technological tools at their disposal, which can be perceived as both opportunity and risk. The liberation of information has undoubtedly...read_more

CATEGORIES: Blog, Branding and Web Design, Education Lead Generation, International Recruitment, Social Media Marketing

Tags: , , ,


Understanding Higher Education in South Korea 101

October 2, 2013


Education is taken very seriously in South Korea - what other country would alter stock market and flight schedules just to minimize noise during school exam time? Based on factors...read_more

Education is taken very seriously in South Korea - what other country would alter stock market and flight schedules just to minimize noise during school exam time? Based on factors...read_more

CATEGORIES: Blog, International Recruitment, Social Media Marketing

Tags: , , ,


Understanding Student Recruitment in China 101

September 11, 2013


China represents a source of endless fascination for college and university admission departments. According to the Chinese Ministry of Education, the number of students from China studying abroad rose by...read_more

China represents a source of endless fascination for college and university admission departments. According to the Chinese Ministry of Education, the number of students from China studying abroad rose by...read_more

CATEGORIES: Analytics, Blog, Branding and Web Design, Content Development, Education Marketing, International Recruitment, News

Tags: , , ,


Best Practices for Virtual Tours in Higher Education

September 5, 2013


Admissions teams have long known that visiting a campus is the most important factor in solidifying a student's decision to attend a university. A virtual tour can't replace the physical...read_more

Admissions teams have long known that visiting a campus is the most important factor in solidifying a student's decision to attend a university. A virtual tour can't replace the physical...read_more

CATEGORIES: Blog, Branding and Web Design, Content Development, Education Lead Generation, International Recruitment, Social Media Marketing, Web Design and Development

Tags: , , ,


Telling Your School’s Story with Student Testimonials

July 19, 2013


What is the purpose of your college or university's website? A good website's strategy is to develop and nurture relationships with a variety of stakeholders by communicating and supporting a...read_more

What is the purpose of your college or university's website? A good website's strategy is to develop and nurture relationships with a variety of stakeholders by communicating and supporting a...read_more

CATEGORIES: Blog, Branding and Web Design, Content Development, Conversion Optimization, Education Marketing, International Recruitment

Tags: , , ,


4 Steps to Designing your Website for International Student Recruitment

July 15, 2013


International student recruitment is becoming increasingly important to many higher education institutions as it typically represents a higher tuition revenue source while also expanding campus diversity with top talent. Although...read_more

International student recruitment is becoming increasingly important to many higher education institutions as it typically represents a higher tuition revenue source while also expanding campus diversity with top talent. Although...read_more

CATEGORIES: Analytics, Blog, Branding and Web Design, Content Development, Conversion Optimization, Education Marketing, International Recruitment

Tags: , ,


Could Google Hangouts on Air be the solution to your college’s video headaches?

April 4, 2013


Videos are some of the trickiest marketing assets for colleges to produce. They require a lot of preparation and are expensive to produce and market. Google Hangouts on Air offer...read_more

Videos are some of the trickiest marketing assets for colleges to produce. They require a lot of preparation and are expensive to produce and market. Google Hangouts on Air offer...read_more

CATEGORIES: Blog, International Recruitment, Social Media Marketing

Tags: , ,