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Higher Education Marketing

Summer Social Media Ideas for Higher Ed Marketers

June 27, 2018


higher education social media marketing

Summer is finally here! For many schools, this time of year is a chance for students and instructors to take a well-earned break, enjoy the good weather, and return refreshed...read_more

Summer is finally here! For many schools, this time of year is a chance for students and instructors to take a well-earned break, enjoy the good weather, and return refreshed...read_more

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Inbound marketing, Mobile Marketing, News, Social Media Marketing

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GDPR Compliance: How to Ensure Your Higher Ed Marketing Campaigns are Up to Date

May 16, 2018


education marketing online

Over the past number of months, the internet has been abuzz with talk of the EU’s new General Data Protection Regulation (GDPR), which is due to come into effect on...read_more

Over the past number of months, the internet has been abuzz with talk of the EU’s new General Data Protection Regulation (GDPR), which is due to come into effect on...read_more

CATEGORIES: Blog, Content Development, Conversion Optimization, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment, Web Design and Development

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Effective Tactics for Marketing Online Courses

April 4, 2018


online education marketing

Once viewed as something of an inferior option to a traditional classroom experience, online learning continues to grow both in popularity and reputation. Advances in technology, together with more careful...read_more

Once viewed as something of an inferior option to a traditional classroom experience, online learning continues to grow both in popularity and reputation. Advances in technology, together with more careful...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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How National and Regional Education Strategies Are Changing International Student Recruitment

March 28, 2018


International higher education marketing

International students can bring a lot to a country. They can help to increase the pool of skilled labour available, create jobs, and contribute to a more diverse and multifaceted...read_more

International students can bring a lot to a country. They can help to increase the pool of skilled labour available, create jobs, and contribute to a more diverse and multifaceted...read_more

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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Opportunities for International Student Recruitment in Vietnam

March 14, 2018


education marketing in Vietnam

Institutions of higher learning hoping to bolster their numbers of international applicants likely already know the value of targeting quickly developing economies in Asia. Vietnam offers an excellent example of...read_more

Institutions of higher learning hoping to bolster their numbers of international applicants likely already know the value of targeting quickly developing economies in Asia. Vietnam offers an excellent example of...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News

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How Will Facebook’s Latest News Feed Updates Affect Your School’s Marketing Efforts?

January 31, 2018


Facebook recruitment

The recent announcement that Facebook would be prioritizing content that leads to meaningful interaction between individuals was met with some confusion and dismay by marketers around the world. The social...read_more

The recent announcement that Facebook would be prioritizing content that leads to meaningful interaction between individuals was met with some confusion and dismay by marketers around the world. The social...read_more

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Mobile Marketing, News, Social Media Marketing

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5 Digital Marketing Trends for Schools to Watch Out for in 2018

December 27, 2017


online student recruitment

 One of the most exciting things about working in digital marketing is that the online world is constantly changing and evolving. All it takes is an inspired idea or exciting...read_more

 One of the most exciting things about working in digital marketing is that the online world is constantly changing and evolving. All it takes is an inspired idea or exciting...read_more

CATEGORIES: Blog, Education Lead Generation, Inbound marketing, International Recruitment, News, Online Student Recruitment, Social Media Marketing

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2017’s Best Higher Ed Marketing Holiday Videos!

December 20, 2017


higher ed marketing

It’s that time of year again! As their prospective and current students, alumni, and staff gear up for the holiday season, schools around the world have been working hard to...read_more

It’s that time of year again! As their prospective and current students, alumni, and staff gear up for the holiday season, schools around the world have been working hard to...read_more

CATEGORIES: Blog, Branding and Web Design, Content Development, Education Lead Generation, Education Marketing, International Recruitment, News

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What LinkedIn’s New Look University Pages Mean for Online Student Recruitment

February 8, 2017


higher education marketing

Over the past year, LinkedIn has arguably been the most difficult social media platform for student recruitment professionals to navigate, as a rethink of the company’s positioning in the student...read_more

Over the past year, LinkedIn has arguably been the most difficult social media platform for student recruitment professionals to navigate, as a rethink of the company’s positioning in the student...read_more

CATEGORIES: Analytics, Blog, Education Lead Generation, Education Marketing, News, Online Student Recruitment, Social Media Marketing

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Is Medium a Higher Ed Content Marketing Game-Changer?

November 30, 2016


higher education marketing

It’s been called the ‘YouTube of blogging,’ drawn comparisons to Reddit as a viral engine, and was created by two of the founders of Twitter. It’s estimated to attract somewhere...read_more

It’s been called the ‘YouTube of blogging,’ drawn comparisons to Reddit as a viral engine, and was created by two of the founders of Twitter. It’s estimated to attract somewhere...read_more

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, News, Social Media Marketing

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