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Higher Education Marketing

The Unique Challenge of Recruiting International Students from Europe

January 23, 2019


education marketing Europe

When discussing new opportunities for international students, experts are often keen to talk up the prospects of markets like India, China, Latin America, and Southeast Asia. These places have developing...read_more

When discussing new opportunities for international students, experts are often keen to talk up the prospects of markets like India, China, Latin America, and Southeast Asia. These places have developing...read_more

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, Mobile Marketing, News, Online Student Recruitment, Social Media Marketing, Web Design and Development

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Pro Tips for Creating Social Media Stories for Schools

January 2, 2019


higher ed stories

Think of a typical social media post, and you probably picture a short snippet of text accompanied by a photo or video. While the specific features and layouts may differ...read_more

Think of a typical social media post, and you probably picture a short snippet of text accompanied by a photo or video. While the specific features and layouts may differ...read_more

CATEGORIES: Blog, Education Lead Generation, Inbound marketing, News, Online Student Recruitment, Social Media Marketing

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The 7 Hottest Higher Ed Digital Marketing Trends for 2019

December 26, 2018


digital marketing trends

The increasingly international and interconnected world of student recruitment continues to create new opportunities and challenges for institutions of all kinds, and 2018 was another year of great change in...read_more

The increasingly international and interconnected world of student recruitment continues to create new opportunities and challenges for institutions of all kinds, and 2018 was another year of great change in...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, News, Online Student Recruitment, SEO, Social Media Marketing, Web Design and Development

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This Year’s Best Higher Ed Holiday Videos!

December 19, 2018


higher ed marketing video

We’ve decked the halls, trimmed the tree, and wrapped the presents here at Higher Education Marketing, and you know what that means? It’s time for our annual rundown of the...read_more

We’ve decked the halls, trimmed the tree, and wrapped the presents here at Higher Education Marketing, and you know what that means? It’s time for our annual rundown of the...read_more

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Inbound marketing, News, Online Student Recruitment

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HEM is Hosting a FREE Webinar for Language Schools Next Week!

November 30, 2018


We’re excited to announce that we will be presenting a free webinar on Thursday December 6 at 11:30 am EST, entitled How HEM’s CRM & Marketing Automation Can Help Language...read_more

We’re excited to announce that we will be presenting a free webinar on Thursday December 6 at 11:30 am EST, entitled How HEM’s CRM & Marketing Automation Can Help Language...read_more

CATEGORIES: Blog, Conversion Optimization, CRM, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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The Future of Digital Student Recruitment in China

November 7, 2018


digital marketing in China

If you are working in the education sector, you will be well aware of the importance of China. Long established as the world’s largest market for international recruitment, the country...read_more

If you are working in the education sector, you will be well aware of the importance of China. Long established as the world’s largest market for international recruitment, the country...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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HEM Presents Essential Digital Marketing Strategies for Student Recruitment at ICEF Berlin

November 2, 2018


higher education marketing ICEF

This Sunday, Higher Education Marketing CEO Philippe Taza will be presenting a special session at the ICEF Berlin Workshop in Germany, entitled Essential Digital Marketing Strategies for Student Recruitment.Taking place...read_more

This Sunday, Higher Education Marketing CEO Philippe Taza will be presenting a special session at the ICEF Berlin Workshop in Germany, entitled Essential Digital Marketing Strategies for Student Recruitment.Taking place...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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Summer Social Media Ideas for Higher Ed Marketers

June 27, 2018


higher education social media marketing

Summer is finally here! For many schools, this time of year is a chance for students and instructors to take a well-earned break, enjoy the good weather, and return refreshed...read_more

Summer is finally here! For many schools, this time of year is a chance for students and instructors to take a well-earned break, enjoy the good weather, and return refreshed...read_more

CATEGORIES: Blog, Content Development, Education Lead Generation, Education Marketing, Inbound marketing, Mobile Marketing, News, Social Media Marketing

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GDPR Compliance: How to Ensure Your Higher Ed Marketing Campaigns are Up to Date

May 16, 2018


education marketing online

Over the past number of months, the internet has been abuzz with talk of the EU’s new General Data Protection Regulation (GDPR), which is due to come into effect on...read_more

Over the past number of months, the internet has been abuzz with talk of the EU’s new General Data Protection Regulation (GDPR), which is due to come into effect on...read_more

CATEGORIES: Blog, Content Development, Conversion Optimization, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment, Web Design and Development

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Effective Tactics for Marketing Online Courses

April 4, 2018


online education marketing

Once viewed as something of an inferior option to a traditional classroom experience, online learning continues to grow both in popularity and reputation. Advances in technology, together with more careful...read_more

Once viewed as something of an inferior option to a traditional classroom experience, online learning continues to grow both in popularity and reputation. Advances in technology, together with more careful...read_more

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, International Recruitment, News, Online Student Recruitment

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