Branding and Web Design

What is a brand? “Brand is the promise, the big idea, the expectations that reside in each customer’s mind about...

Table of Contents: Introduction Planning Your Education Website Design Project: What Goes into it? Prioritizing UX Design and UX Writing...

When designing a website, many schools have a tendency to think about it purely in terms of aesthetics. Does the...

The term user experience (UX) gets thrown around a lot in digital marketing circles when discussing web design. However, it...

With over half of search traffic coming from mobile devices, it’s surprising that many schools have not created a truly...

Having a website that meets the latest design trends is something schools should always strive for – but making sure...

Whether as a failsafe or as an ongoing option, many schools of all kinds around the world are developing new...

The decision to design a new website is not one schools take lightly. Comprising pages and pages of information about...

Picture a prospective student browsing through your school’s website. Can they find the information they need? Is your site guiding...

While creating infographics isn’t the most revelatory content marketing idea, it remains one of the most effective. As a way...