While creating infographics isn’t the most revelatory content marketing idea, it remains one of the most effective. As a way...

How many of your students have full-time jobs? While people working through their studies is nothing new, there have been...

Creating a multilingual website can be a giant step forward for any school looking to internationalize its web presence. With...

When it comes to the length of your school’s marketing content, it’s natural to assume that less is more. After...

The term user experience (UX) gets thrown around a lot in digital marketing circles when discussing web design. However, it...

Do you sometimes find yourself disappointed with the traffic, visibility, and conversions generated from some of your blogs? Does most...

Let’s start with a simple thought experiment. Imagine you are working for a small school. You and your team have...

When discussing new opportunities for international students, experts are often keen to talk up the prospects of markets like India,...

The location of a school can be a huge factor in the decision-making process of prospective students at all levels....

While increased student mobility and global interconnectivity has made it possible for schools to target prospects in a wider range...