As the current crisis surrounding the COVID-19 pandemic continues to develop, the circumstances facing schools are changing day by day,...

Considering the time and resources your school has to devote towards creating content, you’ll want it to be discovered by...

How You Can Use Dynamic Content for Schools

Date posted: January 15, 2020

How many times has Netflix recommended just the right TV show for you to binge-watch? Or Amazon suggested the perfect...

Search engine algorithms are meant to be your friends – not your enemies. While it’s undoubtedly difficult to constantly keep...

As we enter the New Year, the thoughts of you and your team members are no doubt turning to your...

2019’s Best Higher Ed Marketing Holiday Videos!

Date posted: December 18, 2019

Season’s greetings! At schools all over the world, exams are finishing up, classes are winding down, and students and staff...

Planning an Education Website Design Project

Date posted: December 6, 2019

The decision to design a new website is not one schools take lightly. Comprising pages and pages of information about...

The enrollment funnel – sometimes called the admissions funnel – has long been an instructive tool for student recruitment professionals....

Is Instagram now the most important social media site for student recruitment? Launched in 2010, the platform has amassed over...

Gone are the days when search engines rewarded websites for targeting specific keywords. Now, they prioritize content quality, and rank...