Email marketing is a tried-and-true recruitment tactic. However, education institutions don’t always make the most of its potential, often overlooking...

Lead scoring can be an excellent tool to help your admissions team prioritize new prospects for follow-up. Based on their...

As a tried-and-true marketing tactic, email is likely part of your school’s recruitment strategy already—but how often do you refresh...

Working with so many different types of schools all over the world, HEM gains a lot of valuable insights into...

It’s fair to say that not many in the education sector anticipated that this was what 2020 would look like....

If you open your inbox right now, likely you’ll see emails directed to you by name, recommending products that you...

Normally, fall intake takes a similar structure across the world. Students shuffle into new classrooms, campuses, and in some cases,...

7 Ways to Boost Local Student Recruitment

Date posted: July 29, 2020

Having a good local student recruitment strategy is important for schools at the best of times. As much as students...

The shift to online learning has forced schools to completely rethink recruitment, from the kinds of programs they offer to...

Although every aspect of higher education has become digitized, that doesn’t mean that personal connections are less important in the...