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To access this report, click the ‘Reports’ button on the left-hand sidebar.


reports menu


From there, scroll down the menu of your reports until you find the one marked ‘Leads by Channel’ and click on it.


leads by channel report

View Report

The ‘Leads by Channel’ report sorts your leads by the channels which converted them. These channels could include email, social, organic search, offline sources, agents, and other source of leads depending on your school’s strategies.


leads by channel actual report-22

Adjust Date Range

The leads are grouped by their lead owners, and the total of each channel also appears in the right-hand column. You can modify the date range by clicking on the calendar button about the report:


leads by channel - date range-23


This report helps schools compare their various marketing efforts to determine which generate the most conversions.