The term user experience (UX) gets thrown around a lot in digital marketing circles when discussing web design. However, it...

It’s an unfortunate fact of life for many social media marketers that no matter how much time and energy you...

When discussing new opportunities for international students, experts are often keen to talk up the prospects of markets like India,...

The decision to design a new website is not one schools take lightly. Comprising pages and pages of information about...

When discussing international student recruitment in Africa, Nigeria has had a tendency to dominate the conversation in recent years. However,...

As of June 2018, Instagram has over 1 billion monthly active users. In the last year alone, over 300 million...

Of all the new features that Facebook has implemented in the past couple of years, Facebook Live has arguably been...

Summer is finally here! For many schools, this time of year is a chance for students and instructors to take...

When managed well, Pay per Click (PPC) campaigns can be an ideal student recruitment tool. Working on the principle that...

The use of customer relationship management (CRM) and marketing automation technology has grown massively across a number of industries over...