Reading Time: 9 minutes Amid a preponderance of chat applications, social media channels, and other methods of engaging with prospective students in the digital...

Reading Time: 10 minutes If SEO, social media, advertising and content are the main ingredients in your digital marketing recipe, having good calls to...

Reading Time: 11 minutes The recent announcement that Facebook would be prioritizing content that leads to meaningful interaction between individuals was met with some...

Reading Time: 10 minutes For schools hoping to boost recruitment, instant messaging apps have been one of the hottest channels over the past couple...

Reading Time: 12 minutes Any school wishing to run an effective social media marketing campaign simply cannot ignore Facebook ads for higher education. Facebook...

Reading Time: 11 minutes For the institution looking to improve their marketing and recruitment efforts with data-driven insights, there’s no better way to start...

Reading Time: 11 minutes The trend toward intercompatibility of online services and connected devices is ushering in an expectation that a person should be...

Reading Time: 8 minutes Most higher education marketing professionals are no strangers to the importance of having a strong presence on widely used social...

Reading Time: 7 minutes While there are many organic ways to recruit students through digital marketing, one of the best tactics for getting results...

Reading Time: 8 minutes What is a digital community? While there is no single definition, and much will depend on your student base and...