Reading Time: 9 minutes Though voice search has been a feature of smartphone operating systems for years now, the explosion in popularity of voice-controlled...

Reading Time: 9 minutes Keywords are at the heart of digital marketing. What are keywords in education? Keywords help shape the content created for web...

Getting the Most out of YouTube for Schools

Date posted: March 21, 2018

Reading Time: 12 minutes Here’s a well-known digital marketing fun fact that bears repeating: the most popular search engine in the world is Google,...

Reading Time: 9 minutes Amid a preponderance of chat applications, social media channels, and other methods of engaging with prospective students in the digital...

Reading Time: 10 minutes If SEO, social media, advertising and content are the main ingredients in your digital marketing recipe, having good calls to...

Reading Time: 11 minutes   The recent announcement that Facebook would be prioritizing content that leads to meaningful interaction between individuals was met with...

Reading Time: 10 minutes For schools hoping to boost recruitment, instant messaging apps have been one of the hottest channels over the past couple...

Reading Time: 12 minutes Any school wishing to run an effective social media marketing campaign simply cannot ignore Facebook ads for higher education. Facebook...

Reading Time: 11 minutes For the institution looking to improve their marketing and recruitment efforts with data-driven insights, there’s no better way to start...

Reading Time: 11 minutes The trend toward intercompatibility of online services and connected devices is ushering in an expectation that a person should be...