Celebrating a 15-Year Company Anniversary: HEM’s Past and Future with CEO Philippe Taza
Date posted: August 16, 2023
Reading Time: 5 minutes Higher Education Marketing (HEM) is celebrating its 15th anniversary as its milestone this month. Our 15th company anniversary marks our...
The Countdown to GA4 Has Begun: What Should Your School Do Next?
Date posted: May 19, 2023
Reading Time: 6 minutes Are you seeing a countdown when you log into your school’s Google Analytics? You’re not alone. In case you haven’t...
7 Higher Education Marketing Trends for 2021
Date posted: December 30, 2020
Reading Time: 8 minutes To say that it’s difficult to look at new marketing trends in a year that promises to be as unpredictable...
Online Student Recruitment Made Easy With Our New Virtual Admissions Assistant
Date posted: May 6, 2020
Reading Time: 8 minutes For many schools, a prospective student’s visit to their campus is a crucial final stage of the admissions process. Whether...
Tips for School Communications During the COVID-19 Crisis
Date posted: March 25, 2020
Reading Time: 3 minutes As the current crisis surrounding the COVID-19 pandemic continues to develop, the circumstances facing schools are changing day by day,...
The Unique Challenge of Recruiting International Students from Europe
Date posted: January 23, 2019
Reading Time: 11 minutes When discussing new opportunities for international students, experts are often keen to talk up the prospects of markets like India,...
Pro Tips for Creating Social Media Stories for Schools
Date posted: January 2, 2019
Reading Time: 9 minutes Think of a typical social media post, and you probably picture a short snippet of text accompanied by a photo...
The 7 Hottest Higher Ed Digital Marketing Trends for 2019
Date posted: December 26, 2018
Reading Time: 10 minutes The increasingly international and interconnected world of student recruitment continues to create new opportunities and challenges for institutions of all...
This Year’s Best Higher Ed Holiday Videos!
Date posted: December 19, 2018
Reading Time: 5 minutes We’ve decked the halls, trimmed the tree, and wrapped the presents here at Higher Education Marketing, and you know what...
HEM is Hosting a FREE Webinar for Language Schools Next Week!
Date posted: November 30, 2018
Reading Time: 3 minutes We’re excited to announce that we will be presenting a free webinar on Thursday December 6 at 11:30 am EST,...