Pay per Click

People talk about Facebook in 2019 as if it’s the uncool dad of social media – and in some ways,...

In the fast-paced world of business education, not only do schools want to find quality candidates – they need to...

Google Ads appear in practically every corner of the internet. Whether you’re browsing the web, scrolling through websites, sending a...

With increasing online competition, many schools have found it more and more difficult to remain visible on search engines and...

With students looking increasingly to online sources when searching for their perfect school, a digital advertising campaign can go a...

The business school market has always been one of the most unique and dynamic areas of the education sector. Serving...

If you are looking for an intelligent, engaged, and ambitious audience, LinkedIn certainly ticks all the boxes. A longstanding mainstay...

Here’s a common situation that marketers across all industries face: you create the perfect social media ad campaign, with the...

It’s an unfortunate fact of life for many social media marketers that no matter how much time and energy you...

Pay per Click (PPC) advertising can be tricky to get right. Between selecting the right keywords, budgeting properly, and creating...