Planning an Education Website Design Project
Date posted: December 6, 2019
The decision to design a new website is not one schools take lightly. Comprising pages and pages of information about...
Boost your Education Content Marketing Strategy with Topic Clusters
Date posted: September 18, 2019
Gone are the days when search engines rewarded websites for targeting specific keywords. Now, they prioritize content quality, and rank...
Creating a Language School Digital Marketing Strategy
Date posted: September 6, 2019
For language schools hoping to increase bookings or improve their visibility on the international stage, a strong marketing plan can...
8 Critical Components of a Content Marketing Audit for Schools
Date posted: August 28, 2019
In digital marketing terms, website content is the gift that keeps on giving. Where ad campaigns, social media posts, or...
Redefining Inbound Marketing for Schools
Date posted: August 21, 2019
The age of overly promotional, sales-oriented marketing is long gone. When looking for a school, students want authentic advice, helpful...
7 Problem Areas You Can Tackle with an Education Digital Marketing Audit
Date posted: July 31, 2019
The more time and effort your school invests in digital marketing, the more robust your strategies will become. Within a...
Multilingual SEO for Education Websites: 7 Crucial Tips for Schools
Date posted: April 10, 2019
Creating a multilingual website can be a giant step forward for any school looking to internationalize its web presence. With...
Should Long-Form Blogs be Part of Your Higher Education Content Strategy?
Date posted: April 3, 2019
When it comes to the length of your school’s marketing content, it’s natural to assume that less is more. After...
Transforming Your Higher Education Content Strategy with Historical Optimization
Date posted: March 6, 2019
Do you sometimes find yourself disappointed with the traffic, visibility, and conversions generated from some of your blogs? Does most...
Perfecting the Art of Conversion Rate Optimization for Student Recruitment
Date posted: February 20, 2019
Let’s start with a simple thought experiment. Imagine you are working for a small school. You and your team have...