Reading Time: 7 minutes It is now well known that Gen Zers and Millennials navigate the digital landscape, using social media not just for...

Reading Time: 10 minutes It is not a secret that since its release in 2016, TikTok has become one of the most popular social...

Reading Time: 9 minutes By now, you must have heard of search engine optimization as the top approach for improving your school website’s search...

Reading Time: 10 minutes Like search engine algorithms, SEO trends are constantly changing. This pushes schools to apply SEO best practices to cultivate a...

Reading Time: 10 minutes Creating great content can be time-consuming, but the time and effort are well worth it for schools looking to attract...

Reading Time: 10 minutes Competition can get tough as more schools embrace SEO, making it increasingly difficult for your school to stand out in...

Reading Time: 10 minutes Data is at the heart of any school’s digital marketing initiatives. Using data reports and dashboards, schools can gain valuable...

Reading Time: 11 minutes Over the past few years, Search Engine Optimization (SEO) has been more than just a buzzword. It’s become a strategy...

Reading Time: 12 minutes Before choosing a school for their child, parents often conduct a lot of research. It’s during this stage that parents...

Reading Time: 9 minutes Keywords are the bedrock of SEO for higher education. They determine the kind of content you’ll be creating for your...