If you’ve been working in digital marketing for student recruitment for a while, you’re probably well aware of the potential...

If your school uses Facebook and Instagram advertising, you’ve no doubt been motivated by the targeting capabilities that come with...

Do your courses equip students with skills that are highly sought-after in the professional world? Can they serve as a...

What do you want your social media ad campaigns to accomplish? Are you looking to increase your presence on Facebook,...

7 Higher Education Marketing Trends for 2021

Date posted: December 30, 2020

To say that it’s difficult to look at new marketing trends in a year that promises to be as unpredictable...

What makes a good social media ad? Is it an eye-catching design? Compelling copy? A strong CTA? In most cases,...

What started as a platform known for karaoke-style videos and dance challenges has evolved into a social media giant that...

The student recruitment process is essentially an ongoing conversation with your prospects. As you attempt to nurture them towards enrollment,...