How to Create a School Social Media Policy: A Step-By-Step Log Guide
Date posted: August 20, 2025
Reading Time: 14 minutesFor schools, colleges, and universities, social media has become more than just a communications tool. It’s now a primary stage...
5 School Advertising Ideas: Top Dos and Don’ts
Date posted: October 30, 2024
Reading Time: 10 minutesDo you need more school advertising ideas? Today, we’re providing you with the inspiration you need. As a marketing agency...
How to Craft Compelling Ads Targeting MBA Students
Date posted: March 13, 2024
Reading Time: 9 minutesIn business education, ads targeting MBA students are complex and vitally important. This complexity arises from the unique characteristics and...
Should Your School Be on TikTok?
Date posted: March 2, 2023
Reading Time: 3 minutesIt’s not news that TikTok is all the rage, but should your school be on TikTok producing organic content, running...
How to Set Goals and KPIs in Your University Social Media Strategy
Date posted: November 2, 2022
Reading Time: 11 minutesSocial media often serves as a hub, allowing prospects to interact with a potential school and get a glimpse into...
Everything Schools Should Know When Creating Ads Targeting College Students
Date posted: July 13, 2022
Reading Time: 8 minutesToday’s competitive education market makes it more critical than ever for schools to seek out various ways to stand out...
Considering PPC for Higher Education? How to Find the Right Digital Advertising Mix and Channels for Your School
Date posted: May 4, 2022
Reading Time: 13 minutesEver since the onset of the pandemic, digital spaces and interactions have been on the rise. Interestingly, so has digital...
How to Target Students on Facebook Ads
Date posted: January 28, 2022
Reading Time: 12 minutesHere’s a common situation that marketers across all industries face: you create the perfect social media ad campaign, with the...
Demystifying How Social Media Algorithms and Hashtags Work for Higher Education
Date posted: November 24, 2021
Reading Time: 13 minutesRegardless of your school having 1,000 or 100,000 followers on any social platform, you’ll have likely realized by now that...
Reaching Gen Z by Boosting Creator Content on TikTok for Authentic Social Media Advertising
Date posted: November 10, 2021
Reading Time: 11 minutesYou may be avoiding it, or you may be scrolling it for an hour a day. Either way, you likely...




