Video Marketing for Schools: Using YouTube to Attract Prospects
Date posted: April 12, 2023
Reading Time: 9 minutes Content and social media trends over the past few years have consistently placed short-form videos in high regard, pushing schools...
Higher Ed’s Top Holiday Content Marketing Videos from 2022
Date posted: December 21, 2022
Reading Time: 7 minutes It’s that time of year again! Magic is in the air as schools worldwide prepare for this holiday season. With...
Blog Topics for Education: Creative and Impactful Ways to Level Up Your School’s Blog
Date posted: August 17, 2022
Reading Time: 8 minutes Despite being popular for years, blogs continue to dominate as a powerful method of attracting and engaging prospective students. By...
How Your School Can Use Evergreen Content to Improve Its Google Search Rankings
Date posted: February 23, 2022
Reading Time: 10 minutes Content development is an essential part of a strong digital marketing strategy, attracting new visitors while retaining old ones. In...
How to Effectively Use Infographics for Data Storytelling in Education Marketing Content
Date posted: February 16, 2022
Reading Time: 8 minutes Schools today are facing a rising challenge to engage potential students with the information and data that they put out....
How to Master Your Video Strategy in Education Content Marketing
Date posted: October 20, 2021
Reading Time: 11 minutes Video is the ultimate format for storytelling, allowing you to transport your prospects to the football field, science lab, library,...
Higher Ed Content Marketing for Online Learning: 8 Innovative Blog Angles
Date posted: March 10, 2021
Reading Time: 9 minutes Blogger’s block: we’ve all experienced it. There will be instances when you feel like you’ve covered every topic under the...
Why Infographics are Still Vital in Education Content Marketing
Date posted: April 24, 2019
Reading Time: 7 minutes While creating infographics isn’t the most revelatory content marketing idea, it remains one of the most effective. As a way...
Metrics to Measure the Success of Your Education Content Marketing Strategy
Date posted: November 14, 2018
Reading Time: 11 minutes How can you tell if your student recruitment content is effective? While the ROI of some elements of the digital...
6 Online Video Platforms for Improving your School’s Content Marketing
Date posted: February 3, 2016
Reading Time: 8 minutes Are you still struggling with your school’s video content strategy? At this stage, most colleges are aware that having some...