If you open your inbox right now, likely you’ll see emails directed to you by name, recommending products that you...

Although every aspect of higher education has become digitized, that doesn’t mean that personal connections are less important in the...

A CRM and marketing automation system can be a useful tool for admissions teams at the best of times. Allowing...

By offering prospects relevant and helpful information, inbound marketing has quickly become one of the most effective ways for schools...

It’s natural for experienced admissions staff to be wary of CRM and marketing automation. After all, student recruitment is an...

Deciding how your admissions team should follow up on inquiries can seem like something of a minefield. How soon should...

What could your admissions team achieve if you had more time? Would you scale up your recruitment campaigns? Explore the...