Get Results in 2025: Key Education Marketing Strategies for Success
Date posted: January 8, 2025
Reading Time: 8 minutes Education marketing is poised for a transformative shift in 2025. As technological innovations accelerate and global competition intensifies, schools, colleges,...
Give Yourself the Gift of Efficiency: How Our CRM and SIS Solutions Can Transform Your Institution
Date posted: December 25, 2024
Reading Time: 8 minutes As a school striving to broaden its reach, you likely already understand the importance of personalized communication to attract and...
SEO for Private Schools: Boosting Your Visibility in the Parent Research Process
Date posted: October 26, 2022
Reading Time: 12 minutes Parents often conduct a lot of research before choosing a school for their child. During this stage, parents learn about...
6 Ways an Online Student Application Portal Can Streamline Your Recruitment Process
Date posted: October 19, 2022
Reading Time: 9 minutes A streamlined student application process is fundamental to the success of a school’s student recruitment strategy. It’s during this stage...
How to Market Education Courses: 8 Top Tips for a Greater Impact
Date posted: May 18, 2022
Reading Time: 11 minutes Prospective students looking to attend a new school often search for specific aspects that would attract their attention—key points that...
Email Marketing for Schools: Strategies and Techniques to Make You Stand Out
Date posted: March 2, 2022
Reading Time: 11 minutes Email marketing is crucial to a successful digital marketing strategy, giving your school an effective channel that can be used...
Branding for Higher Education: How to Create a Unique and Impactful Brand in 5 Steps
Date posted: October 8, 2021
Reading Time: 9 minutes What Is a Brand? “Brand is the promise, the big idea, the expectations that reside in each customer’s mind about...
Behavioural Lead Scoring in Higher Education Marketing Automation
Date posted: July 28, 2021
Reading Time: 8 minutes Lead scoring can be an excellent tool to help your admissions team prioritize new prospects for follow-up. Based on their...
8 Marketing Steps for Launching a New College Program
Date posted: January 19, 2021
Reading Time: 9 minutes At a time when people are spending considerably more time at home, many individuals are looking to upskill or pursue...
6 Higher Education Marketing Trends to Watch
Date posted: December 30, 2020
Reading Time: 6 minutes Predicting marketing trends in an ever-evolving digital landscape is always a challenge. With ongoing changes in technology, student behavior, and...