7 Google Ads Tips and Targeting Tricks for Schools Launching a Paid Ads Campaign
Date posted: February 15, 2023
Reading Time: 12 minutesLaunching a paid ads campaign can be a big step for many schools, but feeling the need to master Google...
Considering PPC for Higher Education? How to Find the Right Digital Advertising Mix and Channels for Your School
Date posted: May 4, 2022
Reading Time: 13 minutesEver since the onset of the pandemic, digital spaces and interactions have been on the rise. Interestingly, so has digital...
Display Ads for Schools: How to Create Winning Campaigns
Date posted: October 6, 2021
Reading Time: 13 minutesWhen developing digital marketing strategies for schools, Google Display Ads are an often overlooked, but effective, tool. While for some...
How to Write Google Ads for Schools: A 7-Step Guide
Date posted: September 15, 2021
Reading Time: 9 minutesWriting effective Google Ads for schools now requires more than producing one fixed headline and description. Responsive search ads combine...
9 Practical Steps to Improve Google Ads Targeting for Schools
Date posted: June 9, 2021
Reading Time: 9 minutesGoogle Ads can place a school in front of prospective students and families at moments when they are actively researching...
Should You Be Investing in Paid Ads for Schools During the COVID-19 Crisis?
Date posted: May 27, 2020
Reading Time: 10 minutesPerhaps understandably, many schools have curbed their spending on paid advertising in the wake of the COVID-19 crisis. With resources...
6 Steps to Business School Advertising Success!
Date posted: November 20, 2019
Reading Time: 12 minutesIn the fast-paced world of business education, schools want to find quality candidates and reach them ASAP. This blog has 6...
The Definitive Guide to Google Ads for Schools
Date posted: October 23, 2019
Reading Time: 13 minutesGoogle Ads appear in practically every corner of the internet. Whether you’re browsing the web, scrolling through websites, sending a...