Boost your Education Content Marketing Strategy with Topic Clusters
Date posted: September 18, 2019
Gone are the days when search engines rewarded websites for targeting specific keywords. Now, they prioritize content quality, and rank...
How to Improve Local SEO for Student Recruitment
Date posted: February 7, 2018
Location has long been an important part of search – people want to know about the good things that are...
Perform an Education Marketing SEO Health Check in 5 Simple Steps
Date posted: May 31, 2017
In a competitive area like student recruitment, the quality of your SEO strategy can be the difference between success and...
3 Key Areas to Update, Upgrade, and Upscale Your School’s SEO Strategy
Date posted: August 24, 2016
How often do your review your SEO strategy? While certain SEO best practices-such as well indexed, quality content, and strategically...
INFOGRAPHIC – 4 Reasons Why Higher Ed Institutions Must Invest in SEO
Date posted: January 14, 2014
For all the benefits of search engine optimization (SEO), it seems some higher education institutions still need to be convinced...
Google+ for Student Recruitment
Date posted: December 3, 2013
About a year ago we shared a blog post with some great tips about getting your college started on Google+...
Are Microsites Right for Your School?
Date posted: August 23, 2013
A college or university’s website has the tricky challenge of simultaneously communicating with several audiences, including alumni, faculty, parents, and...