Social Media

The location of a school can be a huge factor in the decision-making process of prospective students at all levels. Whether they are looking at future career opportunities after they...

The location of a school can be a huge factor in the decision-making process of prospective students at all levels. Whether they are looking at future career opportunities after they...

CATEGORIES: Blog, Branding and Web Design, Content Development, Education Marketing, Inbound marketing, International Recruitment, Online Student Recruitment, Social Media Marketing

Tags: Content marketing, digital student recruitment, higher ed social media marketing, higher ed strategy, international student recruitment, Local student recruitment, online student recruitment, recruit students online, Social Media

Think of a typical social media post, and you probably picture a short snippet of text accompanied by a photo or video. While the specific features and layouts may differ...

Think of a typical social media post, and you probably picture a short snippet of text accompanied by a photo or video. While the specific features and layouts may differ...

CATEGORIES: Blog, Education Lead Generation, Inbound marketing, News, Online Student Recruitment, Social Media Marketing

Tags: higher ed social media marketing, higher ed social media stories, Instagram Stories for Schools, Social Media, social media in higher education, Social Media marketing for schools, social media stories for schools

The increasingly international and interconnected world of student recruitment continues to create new opportunities and challenges for institutions of all kinds, and 2018 was another year of great change in...

The increasingly international and interconnected world of student recruitment continues to create new opportunities and challenges for institutions of all kinds, and 2018 was another year of great change in...

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, News, Online Student Recruitment, SEO, Social Media Marketing, Web Design and Development

Tags: digital marketing for education, digital marketing for schools, Higher ed digital marketing, higher education digital marketing, Higher Education Marketing, Higher Education Marketing News, Inbound Marketing, SEO, Social Media, social media marketing

Instagram has arguably been the best-performing social network of the last decade. Now commanding over a billion users, the site’s growth over the past number of years has far outstripped...

Instagram has arguably been the best-performing social network of the last decade. Now commanding over a billion users, the site’s growth over the past number of years has far outstripped...

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, Online Student Recruitment, Social Media Marketing

Tags: higher ed social media marketing, Instagram for schools, Instagram marketing for schools, recruiting students on Instagram, Social Media, social media marketing, Social Media marketing for schools

When Mark Zuckerberg first launched Facebook in 2004, the digital world looked very different. Less than 2% of people worldwide owned smartphones, social networking was still considered a new phenomenon,...

When Mark Zuckerberg first launched Facebook in 2004, the digital world looked very different. Less than 2% of people worldwide owned smartphones, social networking was still considered a new phenomenon,...

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, Social Media Marketing

Tags: Facebook, facebook for schools, facebook marketing campaigns for schools, facebook marketing for schools, Social Media, social media marketing

 One of the most exciting things about working in digital marketing is that the online world is constantly changing and evolving. All it takes is an inspired idea or exciting...

 One of the most exciting things about working in digital marketing is that the online world is constantly changing and evolving. All it takes is an inspired idea or exciting...

CATEGORIES: Blog, Education Lead Generation, Inbound marketing, International Recruitment, News, Online Student Recruitment, Social Media Marketing

Tags: digital marketing for schools, online advertising, online student recruitment, Social Media, social media in higher education

Is your school using social media stories to engage with prospective students? A fun and unique format that combines text, photo, and video elements, stories have become a hot topic...

Is your school using social media stories to engage with prospective students? A fun and unique format that combines text, photo, and video elements, stories have become a hot topic...

CATEGORIES: Blog, Education Lead Generation, Education Marketing, Inbound marketing, Online Student Recruitment, Social Media Marketing

Tags: higher education social media, Recruit students on social media, Social Media, social media in education, social media in higher education

For higher ed marketers, the annual cycle of budgeting and marketing planning is once again upon us. In this process, it’s important to evaluate the results of your last year’s...

For higher ed marketers, the annual cycle of budgeting and marketing planning is once again upon us. In this process, it’s important to evaluate the results of your last year’s...

CATEGORIES: Blog, Branding and Web Design, Education Lead Generation, Education Marketing, Web Design and Development

Tags: Content marketing, content strategy and development, Education Marketing Tips, Google Analytics, Recruitment Solutions, Social Media, Web Analytics

In mid-August, a very interesting survey was released from University of Massachusetts Dartmouth, that was focused on “how does a college or university recruit in this new highly networked, constantly...

In mid-August, a very interesting survey was released from University of Massachusetts Dartmouth, that was focused on “how does a college or university recruit in this new highly networked, constantly...

CATEGORIES: Blog, Social Media Marketing

Tags: Social Media, social media marketing, Student Recruitment News

Last week, Part 1 of this post discussed how to implement the basic steps of a content sharing strategy across social networks by focusing on your content marketing goals,  employing...

Last week, Part 1 of this post discussed how to implement the basic steps of a content sharing strategy across social networks by focusing on your content marketing goals,  employing...

CATEGORIES: Blog, Content Development, Social Media Marketing

Tags: Content marketing, content strategy, Social Media, social media marketing