Reading Time: 12 minutes A good digital marketing strategy allows a school to have a strong online presence, resulting in more prospects exploring their...

Reading Time: 9 minutes Qualified leads are the foundation of any successful business – and this is all the more important for educational institutions....

Reading Time: 10 minutes As in-person events come back into the frame and virtual meets gain traction, school open houses stand as a key...

Reading Time: 12 minutes You may be avoiding it, or you may be scrolling it for an hour a day. Either way, you likely...

Reading Time: 12 minutes CTAs (calls to action) may be small, but their impact on the enrollment journey is too big to be ignored....

Reading Time: 13 minutes Let’s start with a simple thought experiment. Imagine you are working for a small school. You and your team have...

Reading Time: 11 minutes Whether we are looking for a good place to eat, to get our car fixed, or to buy a household...

Reading Time: 9 minutes What makes a prospective student a perfect candidate for your school? At what point should you contact them? And what...

Reading Time: 7 minutes While there are many organic ways to recruit students through digital marketing, one of the best tactics for getting results...

Reading Time: 8 minutes What is a digital community? While there is no single definition, and much will depend on your student base and...