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Higher Education Marketing

Social Media Monitoring

December 19, 2011


Social Media Monitoring Any social media strategy is useless if you cannot, at any time, track its implementation, that is, rely on specific analytics to know which efforts are worth pursuing...read_more

Social Media Monitoring Any social media strategy is useless if you cannot, at any time, track its implementation, that is, rely on specific analytics to know which efforts are worth pursuing...read_more

CATEGORIES: services, sub-services, sub-smm


Social Media Reputation Management


Social Media Reputation Management Students rely more and more on social media to find reviews, advice and opinions about their prospective schools. Today more than ever, enrolment depends directly on your...read_more

Social Media Reputation Management Students rely more and more on social media to find reviews, advice and opinions about their prospective schools. Today more than ever, enrolment depends directly on your...read_more

CATEGORIES: services, sub-services, sub-smm


Social Media Marketing Setup


Social Media Marketing Setup Higher Education Marketing's Social Marketing Setup services include: Assessment of your institution’s social media presence, including: Target audience definition to determine your specific audience and ways to reach it Competitive...read_more

Social Media Marketing Setup Higher Education Marketing's Social Marketing Setup services include: Assessment of your institution’s social media presence, including: Target audience definition to determine your specific audience and ways to reach it Competitive...read_more

CATEGORIES: services, sub-services, sub-smm


HEM Social Media Strategy Plan

December 16, 2011


HEM Social Media Strategy Plan HEM proposes a custom-made, actionable, easy-to-follow social media strategy plan to help your college or university achieve its marketing goals in social media. This comprehensive plan emphasizes an integrative...read_more

HEM Social Media Strategy Plan HEM proposes a custom-made, actionable, easy-to-follow social media strategy plan to help your college or university achieve its marketing goals in social media. This comprehensive plan emphasizes an integrative...read_more

CATEGORIES: services, sub-services, sub-smm


What is the SEO process?

September 30, 2010


What is the SEO process? The Search Engine Optimization process involves numerous interlocking techniques designed to enhance the rankings of your school’s website for targeted keywords. The SEO for Schools process includes: Keyword...read_more

What is the SEO process? The Search Engine Optimization process involves numerous interlocking techniques designed to enhance the rankings of your school’s website for targeted keywords. The SEO for Schools process includes: Keyword...read_more

CATEGORIES: services, sub-seo, sub-services


Why SEO for Higher Education Websites?


Nearly 80% of website traffic comes from search engines. Trouble is, it isn’t enough to just put up a site and hope for the best. To really benefit from search engines,...read_more

Nearly 80% of website traffic comes from search engines. Trouble is, it isn’t enough to just put up a site and hope for the best. To really benefit from search engines,...read_more

CATEGORIES: services, sub-seo, sub-services


I use Google Adwords but need some help

September 10, 2010


I’m using Google Adwords but need help with management and maintenance. With so many schools competing in an ever-changing landscape, it’s essential to properly manage and maintain a Google Adwords account....read_more

I’m using Google Adwords but need help with management and maintenance. With so many schools competing in an ever-changing landscape, it’s essential to properly manage and maintain a Google Adwords account....read_more

CATEGORIES: services, sub-ppc, sub-services


What is my Google Adwords ROI?


  I’m using Google Adwords but I don’t know what my ROI is… When it comes to Pay Per Click marketing (Google Adwords), measuring your Return on Investment (ROI) is critical. If...read_more

  I’m using Google Adwords but I don’t know what my ROI is… When it comes to Pay Per Click marketing (Google Adwords), measuring your Return on Investment (ROI) is critical. If...read_more

CATEGORIES: services, sub-ppc, sub-services


I’m new to Google Adwords


  I’m new to Google Adwords. Google Adwords (aka Pay Per Click Marketing) is a Search Engine Marketing tactic that places keyword-relevant ads or sponsored listings on Google’s search engine results page....read_more

  I’m new to Google Adwords. Google Adwords (aka Pay Per Click Marketing) is a Search Engine Marketing tactic that places keyword-relevant ads or sponsored listings on Google’s search engine results page....read_more

CATEGORIES: services, sub-ppc, sub-services