8 Key Strategies to Improve Student Retention
Date posted: July 30, 2025
Reading Time: 14 minutesStudent retention remains one of the most pressing challenges in higher education. While institutions devote considerable resources to attracting new...
10 Summer Camp Marketing Strategies to Increase Enrollment
Date posted: March 19, 2025
Reading Time: 10 minutesFamilies often begin planning summer activities months before the school year ends. They compare dates, locations, age groups, schedules, pricing,...
Alumni Networks: 8 Strategies for Engagement and Recruitment
Date posted: March 12, 2025
Reading Time: 9 minutesAn alumni network can strengthen lifelong relationships, career support, mentoring, institutional learning, fundraising, reputation, and student recruitment. Its value does...
Your Students, Your Story: Elevating Education Marketing with UGC and Student Ambassadors
Date posted: January 22, 2025
Reading Time: 11 minutesAuthenticity has become a cornerstone of successful education marketing campaigns. Nothing speaks louder to prospective students than real experiences shared...
How to Create an Education Marketing Plan: 8 Steps
Date posted: December 31, 2024
Reading Time: 10 minutesAn education marketing plan should do more than list channels and campaign ideas. It should connect institutional priorities, enrollment goals,...
SEO Strategies for Language School Websites
Date posted: October 16, 2024
Reading Time: 10 minutesAs a school administrator or marketer, we know that your primary goal is to reach prospective students from around the...
10 Strategies for Effective K-12 School Social Media Communication
Date posted: October 2, 2024
Reading Time: 10 minutesSocial media can help a K-12 school keep families informed, celebrate learning, answer common questions, and show prospective parents what...
Marketing Prep for a Successful Academic Year: Strategies that Work
Date posted: September 4, 2024
Reading Time: 10 minutesA successful academic year rarely begins with a single back-to-school campaign. It begins with a shared marketing plan that connects...
12 Back-to-School Social Media Post and Campaign Ideas
Date posted: August 28, 2024
Reading Time: 10 minutesBack-to-school season is more than a single first-day post. It is a campaign window that begins before students arrive and...
Social Media Trends 2026: Strategies for Educational Institutions
Date posted: August 14, 2024
Reading Time: 9 minutesSocial media continues to shape how prospective students discover programs, evaluate campus culture, ask questions, and decide which institutions deserve...