Thinking in terms of the enrollment journey can be helpful for schools in every area of inbound marketing. By considering...

It’s an unfortunate fact of life for many social media marketers that no matter how much time and energy you...

The MENA (Middle East and North Africa) region gets a lot of attention in the international student recruitment world, and...

When discussing new opportunities for international students, experts are often keen to talk up the prospects of markets like India,...

The location of a school can be a huge factor in the decision-making process of prospective students at all levels....

While increased student mobility and global interconnectivity has made it possible for schools to target prospects in a wider range...

Think of a typical social media post, and you probably picture a short snippet of text accompanied by a photo...

The increasingly international and interconnected world of student recruitment continues to create new opportunities and challenges for institutions of all...

Instagram has arguably been the best-performing social network of the last decade. Now commanding over a billion users, the site’s...

In today’s world, nurturing prospective students towards enrollment can be a taxing process. Potential applicants expect diligent follow-up at a...