Social Media Marketing

People talk about Facebook in 2019 as if it’s the uncool dad of social media – and in some ways,...

Is Instagram now the most important social media site for student recruitment? Launched in 2010, the platform has amassed over...

While the majority of business schools devote ample energy to their online presence, many don’t take full advantage of the...

As international student mobility has grown, education agents have become an important part of the overall recruitment landscape, with language...

With students looking increasingly to online sources when searching for their perfect school, a digital advertising campaign can go a...

For language schools hoping to increase bookings or improve their visibility on the international stage, a strong marketing plan can...

The age of overly promotional, sales-oriented marketing is long gone. When looking for a school, students want authentic advice, helpful...

If you’re looking for the undivided attention of prospective students, events provide an excellent opportunity to get your school’s message...

The more time and effort your school invests in digital marketing, the more robust your strategies will become. Within a...

While decreasing organic reach on social media has been a problem for businesses for some time now, Facebook’s 2018 ‘Friends...