What Schools Need to Know About the Latest GA4 Attribution Model Updates
Date posted: November 22, 2023
Reading Time: 8 minutes Changes in marketing analytics are hardly surprising, particularly as technology and user behaviours evolve. Not too long ago, school marketers...
Discover TikTok’s Search Culture: Insights into How Younger Generations Seek Information
Date posted: August 2, 2023
Reading Time: 10 minutes It is not a secret that since its release in 2016, TikTok has become one of the most popular social...
Social Media Video Marketing for Schools: 5 Production Tips and Strategies
Date posted: July 12, 2023
Reading Time: 9 minutes In today’s fast-paced digital age, leveraging social media video marketing is essential for schools to reach their prospects and gain...
6 Best Practices for an Effective Multi-Channel Marketing Strategy for Schools
Date posted: June 7, 2023
Reading Time: 9 minutes Schools today need to have an active online presence to attract prospects. By establishing this presence across various channels, your...
Student Ambassador Program: Exploring Benefits and Strategies for Your School
Date posted: May 31, 2023
Reading Time: 11 minutes Any school looking to increase its engagement on social media may be keen to know about the positive impact a...
Boost Your School’s Content Marketing Strategy: Tips For Defining Your USPs
Date posted: April 26, 2023
Reading Time: 11 minutes How can you reach more students and parents and get them to consider the programs and courses you offer? Content...
Content Marketing for Schools: Reaching Prospects at the Top of the Funnel
Date posted: January 25, 2023
Reading Time: 11 minutes In order to be effective, content marketing for schools needs to target prospects at every stage of the funnel, and...
Social Media Trends for Schools in 2023: 6 Strategies to Explore
Date posted: January 11, 2023
Reading Time: 10 minutes How can you boost the success of your social media strategy in 2023? By staying up to date on current...
7 Top Tips on How to Manage a Content Calendar for Schools
Date posted: January 4, 2023
Reading Time: 11 minutes It’s a new year! And what better way to celebrate having a fresh, new start than with a new and...
Higher Ed’s Top Holiday Content Marketing Videos from 2022
Date posted: December 21, 2022
Reading Time: 7 minutes It’s that time of year again! Magic is in the air as schools worldwide prepare for this holiday season. With...