Reading Time: 10 minutes Nowadays, the enrollment journey starts online. This means that prospective students, parents, and other stakeholders are relying on online research...

Reading Time: 11 minutes A compelling video can do wonders to improve your school’s engagement and brand awareness. After all, it can serve as...

Reading Time: 12 minutes At the beginning of their enrollment journey, students typically research their field of interest and explore different options for pursuing...

Reading Time: 10 minutes Has a prospective student shown interest in your school? Have they shared their contact information to learn more about what...

Reading Time: 8 minutes For a parent, choosing the right school for their child is no easy decision. Parents take pride in their child’s...

Reading Time: 8 minutes Despite being popular for years, blogs continue to dominate as a powerful method of attracting and engaging prospective students. By...

Reading Time: 9 minutes Keywords are the bedrock of SEO for higher education. They determine the kind of content you’ll be creating for your...

Reading Time: 10 minutes As content marketing for universities continues to evolve, schools must rise up to the challenge of creating content that goes...

Reading Time: 10 minutes Search Engine Optimization, or SEO, is essential to boosting a school’s online visibility, allowing it to better reach and attract...

Reading Time: 8 minutes Nowadays, prospective students don’t just want to read about their dream school–they want to see it. To stay relevant, schools...