How to Craft Compelling Ads Targeting MBA Students
Date posted: March 13, 2024
Reading Time: 9 minutes In business education, ads targeting MBA students are complex and vitally important. This complexity arises from the unique characteristics and...
Maximizing the Potential of Short-Form Video Content for Schools
Date posted: March 12, 2024
Reading Time: 3 minutes Did you know that 96% of consumers prefer to watch short-form video content to learn about a product or service?...
Creating Rich Search Results: How to Elevate Your School’s SEO Strategy
Date posted: March 6, 2024
Reading Time: 8 minutes A robust online presence is vital for educational institutions to thrive in today’s digital landscape. Over the past years, Search...
How to Develop a Visual Content Strategy for Your School
Date posted: February 21, 2024
Reading Time: 8 minutes As digital media has become more integrated into our daily lives, how we consume information has dramatically shifted, and visual...
Landing Page Best Practices for Educational Marketers
Date posted: February 15, 2024
Reading Time: 9 minutes In the competitive realm of educational marketing, adequately optimized landing pages are a significant asset for connecting with potential students...
6 Higher Education SEO Strategies You Should Use in 2024
Date posted: February 14, 2024
Reading Time: 8 minutes With students’ increasing reliance on digital platforms for information and decision-making, it is no surprise that search engine optimization (SEO)...
Live Streaming Marketing 101: A Comprehensive Guide for Schools
Date posted: January 31, 2024
Reading Time: 9 minutes Real-time broadcasting of video content over the internet, particularly on social media platforms, has revolutionized how businesses connect with their...
8 Tips to Keep Your Marketing Team Productive
Date posted: January 3, 2024
Reading Time: 9 minutes In today’s evolving work environment, team productivity is a concern in many organizations. Since hybrid and remote work formats have...
Video Highlights from Schools: 11 Holiday Videos to Mark 2023
Date posted: December 20, 2023
Reading Time: 6 minutes The festive season is upon us once more! There’s a magical buzz as schools around the globe gear up for...
How to Maintain a Successful School Blog Top Tips and Insights
Date posted: December 6, 2023
Reading Time: 8 minutes Gone are the days when schools relied solely on print advertising and direct mail to reach prospective students. In today’s...