Digital marketing thrives on data. Data allows professionals in the field to clearly identify what’s working and what isn’t, and...

In the world of advertising for student recruitment, many schools will surely rate Google ads as one of their top...

If you’ve been working in digital marketing for student recruitment for a while, you’re probably well aware of the potential...

With students increasingly looking to online sources when searching for their perfect school, a digital advertising campaign can go a...

If your school uses Facebook and Instagram advertising, you’ve no doubt been motivated by the targeting capabilities that come with...

The business school marketplace is perhaps one of the most challenging sectors in education when it comes to student recruitment....

The education sector has had some great news, with reports looking favourable for a strong re-entry to in-person learning in...

Do you think your school could be converting more leads into students? Does your admissions team struggle to give each...

A Guide to LinkedIn Advertising for Schools

Date posted: August 6, 2021

If you are looking for an intelligent, engaged, and ambitious audience, LinkedIn certainly ticks all the boxes. A longstanding mainstay...

Lead scoring can be an excellent tool to help your admissions team prioritize new prospects for follow-up. Based on their...