Reading Time: 14 minutes For language schools hoping to increase bookings or improve their visibility on the international stage, a strong marketing plan can...

Reading Time: 10 minutes As schools compete for enrollments in an increasingly globalized education landscape, allowing leads to fall between the cracks isn’t an...

Reading Time: 13 minutes In the world of student recruitment, there’s no better tool today than CRM and marketing automation for understanding the enrollment...

Reading Time: 11 minutes As a software becomes more and more widespread, it often becomes more complex, with companies adding new bells and whistles...

Reading Time: 10 minutes Many schools have made it easy for prospects to learn about them online, whether it be through their website, social...

Reading Time: 5 minutes Working with so many different types of schools all over the world, HEM gains a lot of valuable insights into...

Reading Time: 12 minutes If you open your inbox right now, likely you’ll see emails directed to you by name, recommending products that you...

Reading Time: 9 minutes With each passing year, the education sector becomes increasingly digitized—and the COVID-19 crisis has only accelerated this trajectory. Now, this...

Reading Time: 10 minutes Regardless of whether your school is new to CRM and marketing automation, or has been using these systems for ages,...

Reading Time: 12 minutes The shift to online learning has forced schools to completely rethink recruitment, from the kinds of programs they offer to...