One Student Record From Inquiry to Graduation: Why CRM and SIS Data Should Stay Connected
Date posted: September 9, 2026
Reading Time: 14 minutesA prospective student submits an inquiry, speaks with admissions, applies, uploads documents, receives an offer, pays a deposit, enrolls, attends...
Offline Conversion Tracking for Schools: How to Optimize Paid Ads for Applications and Enrollments
Date posted: August 26, 2026
Reading Time: 15 minutesA paid campaign can look successful while producing limited enrollment value. Clicks are increasing, cost per lead is efficient, and...
CRM Data Hygiene Before the Intake Push: What Schools Need to Fix Before Scaling Campaigns
Date posted: July 29, 2026
Reading Time: 14 minutesAn intake campaign puts far more than recruitment marketing to the test. As inquiry volumes increase, it exposes whether the...
Website Content Migration for Schools: Protect SEO, UX, and Enrollment Paths During a Redesign
Date posted: June 24, 2026
Reading Time: 20 minutesA school website redesign is rarely just a redesign. In most cases, it is also a content migration. URLs change,...
Speed-to-Lead Is an Enrollment Strategy: Building a Faster Admissions Response Workflow
Date posted: May 20, 2026
Reading Time: 14 minutesA prospective student fills out a form on your website. They enquire about a program, download a guide, register for...
One System. Total Control: The Future of Enrolment Management
Date posted: March 11, 2026
Reading Time: 13 minutesIf your marketing team reports “more leads” while admissions reports “fewer enrolments,” the issue is rarely lead volume. It is...
How to Pick the Right Enrollment Management System: A Complete Guide for Schools
Date posted: July 16, 2025
Reading Time: 12 minutesEnrollment is no longer a funnel. It’s a journey. One shaped by search queries, digital experiences, instant communication, and high...
What Do Universities Use CRM Systems For? 8 Core Functions
Date posted: April 16, 2025
Reading Time: 11 minutesA CRM system for a university helps teams manage relationships, communications, tasks, and data across the learner journey. It can...
CRM vs. LMS: Understanding Their Roles in Educational Marketing Strategies
Date posted: February 26, 2025
Reading Time: 9 minutesChoosing between a customer relationship management system and a learning management system is usually the wrong starting point. A CRM...
Give Yourself the Gift of Efficiency: How Our CRM and SIS Solutions Can Transform Your Institution
Date posted: December 25, 2024
Reading Time: 8 minutesAs a school striving to broaden its reach, you likely already understand the importance of personalized communication to attract and...