4 Higher Education Marketing Trends Shaping Recruitment
Date posted: August 7, 2024
Reading Time: 9 minutesHigher education marketing is no longer defined by one new platform or technology. The most important changes are structural: prospective...
Educational Content Marketing: How School Blogs Drive Enrollment
Date posted: July 24, 2024
Reading Time: 10 minutesA school blog should do more than publish news. It should answer the questions prospective students and families are researching,...
Decoding Gen Z: Mastering Education Marketing for the Digital Natives
Date posted: June 26, 2024
Reading Time: 9 minutesGeneration Z is still an important audience for colleges, universities, career schools, language schools and other education providers. But in...
7 Reasons Your School’s Facebook Posts Aren’t Getting Likes
Date posted: May 15, 2024
Reading Time: 10 minutesFacebook remains an important channel for schools that want to connect with prospective students, parents, current students, alumni, and their...
How To Design and Implement an Effective Student Ambassador Program in Higher Education
Date posted: May 1, 2024
Reading Time: 11 minutesStudent ambassadors can help prospective students understand campus life through the experiences of people who are already part of the...
University SEO Strategies For Effective Educational Marketing
Date posted: April 17, 2024
Reading Time: 11 minutesToday, universities seeking to improve awareness and boost enrollment face a unique challenge: how to stand out among many competitors...
Content Marketing For Business Schools: Building A Strong LinkedIn Presence
Date posted: April 10, 2024
Reading Time: 11 minutesAs a business school, not only is it imperative that you use the right platforms to reach the right audience,...
Mastering Language School Content Marketing: Strategies for Engaging Language Learners
Date posted: April 3, 2024
Reading Time: 8 minutesIt is well known that effective content marketing is a game changer for language schools seeking to stand out in...
Maximizing the Potential of Short-Form Video Content for Schools
Date posted: March 12, 2024
Reading Time: 2 minutesDid you know that 96% of consumers prefer to watch short-form video content to learn about a product or service?...
Social Media Listening Tips to Guide Your School Towards Success
Date posted: February 28, 2024
Reading Time: 9 minutesAs social media evolves, how students, parents, and the community communicate and share feedback about educational experiences is also changing....