If you are working in the education sector, you will be well aware of the importance of China. Long established...

This Sunday, Higher Education Marketing CEO Philippe Taza will be presenting a special session at the ICEF Berlin Workshop in...

International student recruitment can occasionally get a little messy. With prospective students inquiring in different languages, international calls to schedule...

Have you ever read a book after a friend recommended it? Or seen a movie because it cleaned up at...

With summer over and a new academic semester in full swing, this time of year is often a period of...

Whether we are looking for a good place to eat, to get our car fixed, or to buy a household...

As valuable a tool as social media can be for student recruitment, catering to all of your target audiences on...

When discussing international student recruitment in Africa, Nigeria has had a tendency to dominate the conversation in recent years. However,...

As of June 2018, Instagram has over 1 billion monthly active users. In the last year alone, over 300 million...

When managed well, Pay per Click (PPC) campaigns can be an ideal student recruitment tool. Working on the principle that...