Visual Storytelling with Instagram’s New Ads for Colleges
Date posted: October 21, 2015
Reading Time: 8 minutes Instagram Opens Advertising to All Businesses If you’ve been following the social media trends favouring increasingly mobile and image-based content,...
Micro-Courses, Nano-Degrees & Open Badges: Is your School Ready for Unbundled Education?
Date posted: August 21, 2015
Reading Time: 7 minutes Why buy a whole album when you can just download the one or two songs you really want from iTunes?...
HEM’s Blog is 5 years old, and boy, have things changed!
Date posted: July 6, 2015
Reading Time: 6 minutes The last 8 years has been a very exciting period of growth for our company, beginning as a one man...
Announcing the “How Higher Education Institutions are Using Digital Marketing” Survey Report
Date posted: May 20, 2015
Reading Time: 2 minutes In our daily work with colleges and universities, HEM observes a wide range of digital marketing practice, experience and perceptions...
Announcing HEM’s 2015 Digital Marketing for Higher Education Ebook
Date posted: March 17, 2015
Reading Time: 2 minutes We’re Reviewing 2014 Trends to Help You Jumpstart your 2015 Marketing! 2014 was a very exciting year in higher education...
Student Recruitment Strategy and Tactics for the Mobile Generation: Free Webinar from HEM
Date posted: September 18, 2014
Reading Time: 2 minutes On Thursday, October 9, 1:30 pm Eastern, Higher Education Marketing will present a free, half-hour webinar, entitled Student Recruitment Strategy...
Contemplations on Higher Ed Marketing Inspired by the 2014 Horizon Report
Date posted: July 7, 2014
Reading Time: 5 minutes If you are interested in understanding how emerging technology is affecting higher education and you haven’t ever taken a look...
Canada’s new Anti-Spam Legislation (CASL) and How It Affects your Higher Ed Digital Marketing
Date posted: June 3, 2014
Reading Time: 4 minutes Canada’s new Anti-Spam Legislation, also known as CASL, goes into effect July 1, 2014. It invokes some pretty dramatic change in...
Announcing HEM’s 2014 Digital Marketing in Higher Education Survey
Date posted: May 26, 2014
Reading Time: 2 minutes In today’s competitive higher education marketplace, your strategy and effectiveness with digital marketing is critical to your insitution’s overall success....
HEM Presents Student Recruitment for the Mobile Generation at the NACC-CCO Conference
Date posted: April 28, 2014
Reading Time: < 1 minute On Thursday, May 8th, 2014, we will be participating as a speaker at the National Association of Career Colleges (NACC)...