Are Your Education Agents Driving Enrollments? The Performance Metrics Schools Should Track
Date posted: October 1, 2026
Reading Time: 12 minutesEducation agents can extend a school’s recruitment reach, support students in unfamiliar markets, and help applicants navigate admissions processes. But...
How Does AI Describe Your School? Auditing and Correcting Outdated Information
Date posted: September 23, 2026
Reading Time: 15 minutesLearn how to find and correct inaccurate program, tuition, admissions and campus information appearing in AI-generated answers about your school.
One Student Record From Inquiry to Graduation: Why CRM and SIS Data Should Stay Connected
Date posted: September 9, 2026
Reading Time: 14 minutesA prospective student submits an inquiry, speaks with admissions, applies, uploads documents, receives an offer, pays a deposit, enrolls, attends...
AI Search Visibility for Schools: What to Measure Beyond Google Rankings
Date posted: September 2, 2026
Reading Time: 15 minutesFor years, schools measured search visibility by asking one question: where do we rank on Google? Rankings still matter, but...
Admissions Team Capacity Planning: What Your Enrollment System Should Tell You Before Intake
Date posted: August 19, 2026
Reading Time: 14 minutesA successful intake campaign can bring a welcome increase in inquiries, applications, event registrations, and prospective students ready to speak...
Building a Content Calendar Around Intakes
Date posted: April 29, 2026
Reading Time: 12 minutesIf you have ever looked at your content calendar and wondered why consistent publishing is not translating into applications, the...
One System. Total Control: The Future of Enrolment Management
Date posted: March 11, 2026
Reading Time: 13 minutesIf your marketing team reports “more leads” while admissions reports “fewer enrolments,” the issue is rarely lead volume. It is...
Student Lead Re-Engagement Campaigns: How to Segment Dormant Leads and Restart Conversations Without Spamming
Date posted: February 25, 2026
Reading Time: 12 minutesEvery admissions CRM contains a neglected segment: inquiries who downloaded a viewbook, began an application, attended a webinar, or requested...
YouTube for Student Recruitment in 2026: Shorts + Search + Sequencing
Date posted: February 18, 2026
Reading Time: 13 minutesFor years, YouTube sat at the edge of higher education recruitment strategies. Institutions uploaded campus tours, student testimonials, and program...
How to Create Authentic, Creative Content for Fully Online Programs: Proof-Driven Ideas That Build Trust
Date posted: January 28, 2026
Reading Time: 11 minutesFully online programs are no longer emerging alternatives. They are established, competitive, and increasingly scrutinized. Prospective students understand that online...
