For institutions of all kinds, ‘back to school’ season is an exciting time. The new academic year brings a lot...

As valuable a tool as social media can be for student recruitment, catering to all of your target audiences on...

In 2013, just three years after its launch, Instagram had 100 million users. That same year, Twitter had 241 million...

The recent announcement that Facebook would be prioritizing content that leads to meaningful interaction between individuals was met with some...

A great strength of social media is that it is a channel designed not only to allow an individual or...

What is a digital community? While there is no single definition, and much will depend on your student base and...

Over the past year, LinkedIn has arguably been the most difficult social media platform for student recruitment professionals to navigate,...