5 Common Education Landing Page Mistakes That Are Hurting Your Conversion Rate
Date posted: September 6, 2017
Reading Time: 7 minutesWhile there are many organic ways to recruit students through digital marketing, one of the best tactics for getting results...
Beyond ESL: Language School Marketing for Non-English Courses
Date posted: August 23, 2017
Reading Time: 8 minutesWhile English remains the most in-demand language for education, countless students around the globe are eager to learn other languages....
Creating Digital Student Communities for Education Lead Generation
Date posted: August 9, 2017
Reading Time: 8 minutesWhat is a digital student community? While there is no single definition, and much will depend on your student base...
Developing Effective Recruitment Strategies for Mature Students
Date posted: June 14, 2017
Reading Time: 13 minutesIs your student base getting older? Traditionally, mature students have always been considered to be something of a niche market...
Showcasing Inspiring Alumni to Promote Student Recruitment
Date posted: March 1, 2017
Reading Time: 7 minutesFor many students, choosing a college or university to attend is associated with joining an illustrious tradition of successful graduates...
5 Important Factors To Consider When Developing Multi-Lingual Websites for International Student Recruitment
Date posted: November 16, 2016
Reading Time: 10 minutesA multilingual website can make an international student’s first contact with your school more useful, welcoming and actionable. It can...
Declutter Your Digital Space: 4 Development Suggestions to Make Your School’s Website More Intuitive
Date posted: September 7, 2016
Reading Time: 10 minutesWhile there are many excellent design examples out there, the sad truth is that the websites of universities and other...
University Social Responsibility: 7 Recruitment Strategies
Date posted: June 1, 2016
Reading Time: 12 minutesUniversity social responsibility is no longer a side story for annual reports or a collection of occasional volunteer posts. It...
Faculty in Student Recruitment: 8 Strategies for Schools
Date posted: November 26, 2015
Reading Time: 12 minutesProspective students do not experience a programme as a collection of marketing messages. They experience it through the people who...
How LinkedIn Group Changes affect your College’s Alumni Groups
Date posted: November 19, 2015
Reading Time: 4 minutesColleges and universities use LinkedIn groups extensively to coordinate alumni communications, fundraising, and other activities. To see just how widely...