Reading Time: 5 minutes Working with so many different types of schools all over the world, HEM gains a lot of valuable insights into...

Reading Time: 12 minutes If you open your inbox right now, likely you’ll see emails directed to you by name, recommending products that you...

Reading Time: 9 minutes With each passing year, the education sector becomes increasingly digitized—and the COVID-19 crisis has only accelerated this trajectory. Now, this...

Reading Time: 10 minutes Regardless of whether your school is new to CRM and marketing automation, or has been using these systems for ages,...

Reading Time: 12 minutes The shift to online learning has forced schools to completely rethink recruitment, from the kinds of programs they offer to...

Reading Time: 10 minutes Although every aspect of higher education has become digitized, that doesn’t mean that personal connections are less important in the...

Reading Time: 11 minutes Replicating the admissions process online is all about providing prospective students with a valuable experience from the moment they land...

Reading Time: 11 minutes A CRM and marketing automation system can be a useful tool for admissions teams at the best of times. Allowing...

Reading Time: 10 minutes Your website is the powerhouse of your school’s student recruitment efforts. It’s where prospects go to find information about your...

Reading Time: 9 minutes How would your recruitment strategy change if you knew precisely what kinds of emails, texts, social media posts, and web...