4 Quick Ways to Improve Your College YouTube Marketing
Date posted: March 14, 2013
Reading Time: 3 minutesYouTube is one of the best education lead generation platforms. YouTube videos are low-cost advertising assets for colleges and universities....
Free Digital Marketing for Higher Ed eBook Now Available
Date posted: February 4, 2013
Reading Time: < 1 minuteWe took a look at the digital marketing trends in higher ed that our readers were most interested in throughout 2012...
Student Leads Checklist: 13 Tips for Schools
Date posted: January 26, 2013
Reading Time: 10 minutesNeed more high quality student leads? If so, you’re in good company because this is probably the most common requirement...
13 Tips to Generate More Student Leads
Date posted: January 25, 2013
Reading Time: 7 minutesNeed more high quality student leads? If so, you’re in good company because this is probably the most common requirement...
How to Generate More Student Leads from your Higher Ed Website using Conversion Rate Optimization (CRO)
Date posted: October 9, 2012
Reading Time: 5 minutesYour boss says you need to generate more student leads and it is your job to figure out how to...
Highlights of the “Facebook in Admissions” Report
Date posted: September 24, 2012
Reading Time: 3 minutesVarsity Outreach, a marketing services company, specialized in developing Facebook communities in higher ed, recently released the 3rd edition of their...
4 ways to create powerful student testimonials for your school
Date posted: August 15, 2012
Reading Time: 3 minutesStudent testimonials should be at the top of your school’s content creation list. Information about the kind of students enrolled...
Recruitment Marketing Ideas to Stir up your Creativity or a Change is as Good as a Rest
Date posted: July 16, 2012
Reading Time: 3 minutesIt’s mid-July, your recruitment marketing plans are set for the fall and now you really need a break. But the...
4 Ways to Define Lead “Quality” in Student Recruitment
Date posted: July 9, 2012
Reading Time: 3 minutesWe hear, “I need more high quality leads”, from college and university marketers a lot. From Ivy League MBA schools...
Reading Time: 3 minutesSocial media is changing the game in terms of colleges’ and universities’ visibility and recruiting efforts. Thanks to platforms like...