Like most other institutions, business schools have felt the impact of the COVID-19 crisis. With campuses forced to close, restrictions...

Social media is often where many institutions showcase the lighter side of school life. From stories and posts highlighting student...

Whether as a failsafe or as an ongoing option, many schools of all kinds around the world are developing new...

A target persona is meant to be a living document. Comprising a broad picture of your audience’s most common shared...

As the current crisis surrounding the COVID-19 pandemic continues to develop, the circumstances facing schools are changing day by day,...

While the influencer marketing trend is not all that relevant for the education industry, schools can still gain valuable social...

How You Can Use Dynamic Content for Schools

Date posted: January 15, 2020

How many times has Netflix recommended just the right TV show for you to binge-watch? Or Amazon suggested the perfect...

Search engine algorithms are meant to be your friends – not your enemies. While it’s undoubtedly difficult to constantly keep...

CTAs (calls to action) may be small, but their impact on the enrollment journey is too big to be ignored....

What if we told you there was a digital marketing channel which offered $44 ROI for every $1 spent? And...