How to Market Education Courses: 8 Top Tips for a Greater Impact
Date posted: May 18, 2022
Reading Time: 11 minutesProspective students looking to attend a new school often search for specific aspects that would attract their attention—key points that...
5 Higher Education SEO Tips to Generate Better Website Traffic
Date posted: March 23, 2022
Reading Time: 10 minutesFor most students, choosing the right school for their education starts with a simple search. Today, it’s easier than ever...
How Your School Can Use Evergreen Content to Improve Its Google Search Rankings
Date posted: February 23, 2022
Reading Time: 10 minutesContent development is an essential part of a strong digital marketing strategy, attracting new visitors while retaining old ones. In...
Learn How to Create an Effective Language School Marketing Strategy
Date posted: February 11, 2022
Reading Time: 15 minutesHow do I market my language school? This is a common question for language schools looking to increase bookings and...
SEO Best Practices for Higher Education: Creating an SEO-Driven Marketing Blog for Your School
Date posted: July 14, 2021
Reading Time: 11 minutesBlogging has long been one of the most effective strategies for recruiting students in the digital realm. Digestible but rich...
How Will Google’s Page Experience Algorithm Change Affect SEO for Schools?
Date posted: June 16, 2021
Reading Time: 9 minutesMajor changes in Google’s algorithm always make massive waves in the marketing world. Because of the power of the search...
7 Steps to an SEO Audit for Schools
Date posted: April 28, 2021
Reading Time: 11 minutesHow would you rate your school’s SEO efforts? Are you performing well in strategically important searches? Do you attract organic...
Could ‘Content Consolidation’ Boost Your School’s SEO?
Date posted: April 7, 2021
Reading Time: 9 minutesIs more content better? Not always. While a content marketing strategy that involves a regular, frequent publishing schedule should be...
Blog SEO for Schools: Everything You Need to Know
Date posted: October 14, 2020
Reading Time: 11 minutesIn today’s digital marketing age, having a blog on your school’s website is something that prospective students now expect. Some...
7 Ways to Boost Local Student Recruitment
Date posted: July 29, 2020
Reading Time: 9 minutesHaving a good local student recruitment strategy is important for schools at the best of times. As much as students...