SEO for Higher Education: 5 Tips for Identifying High-Gain Keywords
Date posted: August 10, 2022
Reading Time: 9 minutesKeywords are the bedrock of SEO for higher education. They determine the kind of content you’ll be creating for your...
Top SEO for Higher Education Strategies to Level Up Your School’s Efforts
Date posted: July 6, 2022
Reading Time: 10 minutesSearch Engine Optimization, or SEO, is essential to boosting a school’s online visibility, allowing it to better reach and attract...
Top Insights on Keyword Research to Boost Your SEO for Higher Education Strategy
Date posted: June 22, 2022
Reading Time: 11 minutesUndeniably, search engine optimization has become a powerful way for schools to improve their online presence—particularly in today’s competitive digital...
How to Market Education Courses: 8 Enrollment Strategies
Date posted: May 18, 2022
Reading Time: 11 minutesMarketing an education course is not simply a matter of posting more often or launching an isolated advertisement. A strong...
5 Higher Education SEO Tips to Generate Better Website Traffic
Date posted: March 23, 2022
Reading Time: 10 minutesFor most students, choosing the right school for their education starts with a simple search. Today, it’s easier than ever...
How Your School Can Use Evergreen Content to Improve Its Google Search Rankings
Date posted: February 23, 2022
Reading Time: 10 minutesContent development is an essential part of a strong digital marketing strategy, attracting new visitors while retaining old ones. In...
Language School Marketing Strategy: 9 Steps to Grow Bookings
Date posted: February 11, 2022
Reading Time: 11 minutesLanguage schools compete across countries, languages, course types, delivery formats, and student motivations. A learner preparing for university, a professional...
SEO Best Practices for Higher Education: Creating an SEO-Driven Marketing Blog for Your School
Date posted: July 14, 2021
Reading Time: 11 minutesBlogging has long been one of the most effective strategies for recruiting students in the digital realm. Digestible but rich...
How Will Google’s Page Experience Algorithm Change Affect SEO for Schools?
Date posted: June 16, 2021
Reading Time: 9 minutesMajor changes in Google’s algorithm always make massive waves in the marketing world. Because of the power of the search...
7 Steps to an SEO Audit for Schools
Date posted: April 28, 2021
Reading Time: 11 minutesHow would you rate your school’s SEO efforts? Are you performing well in strategically important searches? Do you attract organic...