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Reading Time: 13 minutesLet’s start with a simple thought experiment. Imagine you are working for a small school. You and your team have...

Tracking Student Interaction that Converts: An Intro to Multi-Channel Funnels and Conversion Attribution

Date posted: December 10, 2012

Reading Time: 4 minutesKnowing where to invest your marketing dollars across a wide range of student recruitment strategy and tactics for the highest...

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