Reading Time: 10 minutes The increasingly international and interconnected world of student recruitment continues to create new opportunities and challenges for institutions of all...

Reading Time: 3 minutes This Sunday, Higher Education Marketing CEO Philippe Taza will be presenting a special session at the ICEF Berlin Workshop in...

Reading Time: 10 minutes If SEO, social media, advertising and content are the main ingredients in your digital marketing recipe, having good calls to...

Reading Time: 6 minutes   One of the most exciting things about working in digital marketing is that the online world is constantly changing...

Reading Time: 2 minutes Taking a Look at 2015’s Top Trends to Make Recommendations for 2016! To get your school’s marketing efforts off to...

Reading Time: 4 minutes Managing analytics for a higher ed institution can get pretty complicated. It takes a range of skills sets, of varying...